The Indie Maximum Exposure 100

Entries in Mad Men (1)


25: Create Relationships With All Types of Media Makers

Learn the difference between persistence and insistence. Insistence is trying to jam a square peg in a round hole (like badgering a music supervisor for Mad Men to put your hip-hop track on the show - it doesn’t fit, so stop it). Polite, informed, persistence lets the gatekeepers know you think you are worth placement in their shows, but have a respect for their busy and pressure-laden jobs. If you are submitting to a show, make sure you’ve seen it! Make sure you heard the radio program to see if your music fits.

- Derek Nicoletto