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Saturday
May192018

MusicThinkTank Weekly Recap: New Era Of Janelle Monáe

Friday
May182018

“Dirty Computer” Ushers In New Era of Janelle Monáe

In the era of Cardi B, Beyoncé, Lena Waithe, Laverne Cox, Tiffany Haddish, and many others, we bask in the glory of Black womxn. No longer are we afraid to show our thick thighs, curvy curls, and infectious attitudes.

And why should we be? Black womxn have been told to sit down and shut up, stand up but stay quiet, and be subservient for far too long. But it never works for long.

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Wednesday
May162018

How To Promote Your Product Or New Project On A Budget

When a product or service promises consumers greater bang for their buck, it’s a powerful motivator. Getting the highest value from spending the least amount of money is what most people want from the products they buy. It’s no different for the marketers themselves. Marketers are always looking for ways to strengthen their return on investment when it comes to promoting a new product or service. Not every business has the promotional resources of Apple or Microsoft, of course, so most businesses won’t be able to use a multimillion-dollar media blitz to advertise a new product or service.

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Tuesday
May152018

How To Keep Yourself Safe And Secure At A Music Festival

With longer summer days comes plenty of music festivals held across the country. Whether you are a lover of alternative, rock, country or Christian rock, there is a fun and vibrant festival calling your name. However, not everything at a festival is fun and games. Instead, you must actively take steps to keep yourself safe and healthy while there. Here are five ways that you can do this while still having plenty of fun.

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Monday
May142018

Top Ways To Promote Your Music That Actually Work In 2018

No matter which field you choose in life, marketing has become an integral part of every field. Whether you cook food, paint or make music marketing is something you should keep yourself updated about. If you’re an up an coming musician, the first thing that you will need is to increase your fan base. You need to make sure that you can woo the hearts of those who take your music to another level.

Here are some marketing  techniques to promote your music in 2018:

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Saturday
May122018

MusicThinkTank Weekly Recap: Market To New Fans

Thursday
May102018

5 Ways To Market Your Music To New Fans

Building a fan base for your music is often the hardest obstacle to overcome as an independent artist. As artists, we tend to feel that the music should speak for itself, but that leads to an endless cycle of us releasing music and getting no response. Learning how to promote your music is the best thing you can do to build your career without having to worry about pitching music industry gatekeepers. Here are five strategies you can use to market your music and get more fans.

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Wednesday
May092018

How To Use Merch To Engage Your Fans 

Fan engagement and direct-to-fan are hot topics these days because it’s finally come to light that fans are the real gatekeepers in the music business. And by now we should also know that merchandise is one of the surefire ways that artists can make solid money today. Like most other revenue streams for artists, being successful at your merch biz is highly dependent on your fans. The good news is that in addition to being a cash generator, your merch can actually be used as a fan engagement tool. When you’re using your merch to engage your fans, they’ll feel connected to you.  When they feel connected and as if they are part of your journey, they will be likely to buy more. So how exactly can you use merch to engage your fans? Here are five ways:

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Tuesday
May082018

7 Laws For Smart Songwriting

Music surrounds us every day – we hear it while driving the car, shopping in the mall, or eating in a restaurant. It has become a part of our everyday routine, and some of us can’t imagine an hour of our lifetime without a favorite song.

Music is something we aspire to. It’s something that communicates emotions rather than words. It motivates us to work, rest, cook, exercise. There’s a song for everything we do. It awakes right emotions, so that we can get more motivated.

And if you belong to that type of people, who like to sing about their emotions, you’re probably a potential songwriter. It may seem that if you have an ear for music and a poetic talent, it would be super easy for you to right a hit song.

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Monday
May072018

What To Do After Your Band Breaks Up

Being in a band is just like being in any other relationship: the beginning is exciting and full of possibility, but at some point, you might realize that you and your bandmates just aren’t on the same page anymore.

Whether it’s a build-up of small annoyances or big creative differences, it can be extremely difficult to come to the decision that it’s best for your band to break up. This is especially true if you’ve been playing together for a long time and have deep personal connections with your bandmates.

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Saturday
May052018

Streaming Is Killed The CD - And It's OK

Earlier this year, US-based supermarket chain Best Buy announced it will no longer carry music on physical support - CDs, mostly - due to its dwindling record sales. According to sources speaking to Billboard Magazine, the chain was making a mere $40 million a year from record sales, a sum that’s apparently too small to carry on. Best Buy plans to completely eliminate CDs from its stores by July 1st, the sources say, but it will continue to sell vinyl for at least two more years (albeit it will likely move them next to the turntables it sells).

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Wednesday
May022018

9 Great Resources For Musicians On The Move 

If you’re a traveling musician who doesn’t have a desire to settle down anywhere in particular, This world may be friendlier than you think, you just need to access the right resources. Here are some of the best ones for you.

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Tuesday
May012018

Why Everyone Should Try An Instrument At Least Once

But I kept that old bass guitar and every once in a while, I get it out of its case. I strum my fingers across its strings and our two children cover their ears in mortification. I’ll never regret my time spent dabbling in music, primarily for what it taught me about my family, myself, and the real world.

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Saturday
Apr282018

MusicThinkTank Weekly Recap: How To Write A Hit