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Wednesday
Oct092013

Digital vs. Vinyl: Where It Makes A Difference

The vinyl-or-digital debate rages on and audiophiles of all stripes have strong opinions on one side or the other. Saying anything almost feels like a reopening of old wounds. Technically speaking, sound engineers record modern music in digital, so most would say that digital playback sounds exactly like they engineered it. Since the early 1990s at the latest, oversampling of the digital stream has driven the difference between an engineered, digital recording and digital playback far beyond the range of human hearing.

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Monday
Oct072013

Apps Are The Future of Music

Applications (more affectionately referred to as apps) are the future of the music industry. Notable failures within the last few months, such as Jay-z’s Samsung fiasco, are just a few in a world of apps that are helping to change the music landscape. By taking into account the changing technological landscape, the industry can take note and this time around embrace technology instead of trying to pummel it.

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Saturday
Oct052013

MusicThinkTank.com Weekly Recap: Being A Music Industry Professional

Thursday
Oct032013

How To Succeed In The Music Industry On Your Terms

Disclaimer: First of all, let me make this clear. I’m not trying to say that making it in the music industry is easy, or that everyone who reads this will become a chart success. The aim of this guide is to help you define what success means for you personally, and look at what you’re willing to do to reach your goals. I’ll also touch briefly on creating a business plan to achieving your goals and more.

Hopefully the information in this guide will give you a clearer path, and increase the likeliness that you’ll get where you want in the music industry. Again though, nothing is guaranteed, and it’ll essentially be down to your drive, your level of talent, your marketing and business knowledge, the amount if time and effort you put in and the like.

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Wednesday
Oct022013

5 Vital Features for Your Band Website

Your band is rocking up a storm in local venues, and you want to make an attempt at going big. Sure, you're on social networks and music-centric sites such as SoundCloud and Bandcamp, but if you're neglecting your actual band website, you're neglecting key marketing opportunities that only a personal site offers. While some bands rely on MySpace, which hosts more than 14 million extensive musician profiles, a personal website gives you far more control over your image, SEO, traffic, and merchandising. Band websites are as unique as the bands they represent, but some elements are tried and true for a reason.

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Monday
Sep302013

Being a Music Industry Professional 

There is no doubt about it, music is fun- and it should be. For many, however, music is work. For these people music pays the bills, supports their livelihood, and puts food on their table. For these individuals who work in the music industry whether it be as performers, technicians, music teachers, managers, journalists, or marketers maintaining a level of professionalism is essential.

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Saturday
Sep282013

MusicThinkTank Weekly Recap: 10 Networking Tips, Federal Policy Matters, Powerful Quotes & More

Friday
Sep272013

Why Is A Culture Shift Important For Musicians?

Written by Tommy Darker.

Most artists feel helpless today. This is how I comprehend their crawling around the digital music world. Laws and the status quo have changed radically, the audience’s behaviour and preferences as well. And we cannot change their newly ingrained views. It would be pointless. In my opinion, the digital world has ‘change’ imprinted in its DNA.

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Thursday
Sep262013

12 Powerful Quotes That Could Change The Way You're Promoting Your Music

 

Written by Lukas Camenzind

Have you ever had one of those Aha-moments when you finally “get it”? Here are 12 of my favorite quotes that each have the potential to change the way you think about promoting your music:

#1

“Stop promoting, start entertaining.” — Matt Colon (Manager of Steve Aoki)

Tweet it!

#2

“If it’s not a hit, switch.” — Derek Sivers (Founder of CD Baby)

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Wednesday
Sep252013

10 Networking Tips for Musicians and Bands

Networking.

For most musicians, this is something that most know they should do but feel uncomfortable with or don’t know how to approach. However, it’s something that can open the doors to better shows, a record label, a new sponsor, or even more fans. Here are some things I’ve learned over the years about networking:

1. The Value You Bring to Others: Many networking events can feel like a shark tank, with people fighting to get business cards out and meeting the right people. It can often be inherently selfish, people seeing who can help them get what they want. However, networking is about building partnerships, so you can often stand out by finding ways to deliver value to other people, whether that is simply connecting other contacts to one another or helping someone solve their problem. That’s far more effective than finding ways to show off or impress others.

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Sunday
Sep222013

Why Federal Policy Matters to Musicians-Now More Than Ever

By Casey Rae
Interim Executive Director, Future of Music Coalition
Back when the Internet first became “a thing,” a lot of musicians instinctively understood that the music business — with its good aspects, its bad aspects and its absolutely awful aspects — was going to change forever. What a lot of us didn’t anticipate was that these changes would still be playing out almost two decades later. Another thing that may have been overlooked is the impact of policy the entire music ecosystem, from musician to fan. Now more than ever, this connection needs to be made.

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Sunday
Sep222013

MusicThinkTank Weekly Recap: Digital Street Teams, Twitter Tips & More

Thursday
Sep192013

JogTunes Interview: Cole Hermer Shares His Views on Music Podcasting

JogTunes Interview: Cole Hermer Shares His Views on Music Podcasting. Bob Marcus (Dr. Bob), host and producer of The JogTunes Indie Podcast interviews Cole Hermer, the lead singer of the outstanding blues/rock/punk/metal band, Cole Hermer and the Ravens. Dr. Bob played two of Cole’s tracks on a recent episode of his show. As a music podcaster, he is particularly interested in artists’ opinions of the music podcasting world. In this interview, he asks Cole some pointed questions to learn his views on music podcasting.

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Tuesday
Sep172013

Twitter Tips to Cut the Douchebaggery Out of the Electronic Music Business Online

Twitter is an amazing FREE resource for DJs, producers, labels and electronic music artists providing you with an ingenious solution to give your fans more of you, connect you to conversations with people. For many who are trying to promote their music, they mistakenly miss out on the main element of Twitter; conversation. Not only does a non-personal approach to electronic music marketing comes across as an empty broadcast to the world but to others it comes across as you being a complete douchebag.

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