Ideas For Bonus Content To Add To Your Releases
January 28, 2016
Alex Cowles in Selling Your Music, extras, packaging, self release

When you put together a release of either your own music or somebody else’s, these days it’s common to go further than just including the tracks themselves and artwork.

 Some stores, like iTunes or Bandcamp allow you to include other things in your release, aside from the music.

This could be some samples, shorter edits, an acapella, or it could be something like a video, a PDF of exclusive information or an interview.

Are there realistically things you can put in which will add value? There’s no shame in keeping things simple.

Here are some ideas for possible bonus content you might like to include in your release:

(This info has been taken from one of over 60 lessons on Successful Self Releasing)













You get the idea.

This is really just about considering the options, pushing the limits and making sure you’re not just thinking inside the box.

Have you thought about any other ideas similar to this? What about artists who have done this already; any unusual packages?

This information was taken from the “Successful Self Releasing” course, available at How To Self Release.

Article originally appeared on Music Think Tank (
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