This past week — completely by accident — I discovered a surprising way to use Facebook to share and sell music. I’m sure some of the more astute Music Think Tank readers already know about this, but I bet most of the musicians who browse these pages have no clue.
So as an author, teacher and fellow musician, I feel a duty to pass on this valuable tip.
What’s this all about? Well, if you’ve used Facebook at all, you know that the site allows users to easily upload and share photos and videos. That’s great. But there’s no built-in mechanism to easily share audio files — meaning your music!
If you’ve been paying attention at all to online developments over the past year or so, you know that there are many music widgets and apps you can add to a tab on your Facebook fan page. ReverbNation, CD Baby, Nimbit, RootMusic, and Moontoast and just some of the apps you can use to play and sell music.
But, you have to take time to install them. And the music-playing and selling features are mostly limited to a single tab of your fan page and don’t show up on your “wall.”
That’s why I was so thrilled to find this little-known Facebook music promotion option. And … I created this video tutorial that walks you step by step through what it is, how I did it, and how you can too.
Bob Baker is the author of “Guerrilla Music Marketing Online,” Berkleemusic’s “Music Marketing 101” course, and many other books and promotion resources for DIY artists, managers and music biz pros. You’ll find Bob’s free ezine, blog, podcast, video clips and articles at www.TheBuzzFactor.com and www.MusicPromotionBlog.com.