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Entries in Audience (6)

Tuesday
Oct102017

How To Advertise Your Music On Facebook

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

Having a Facebook fan page for your music has so many benefits besides displaying your “like” count to the world. Some advantages of fan pages over personal pages are rather obvious — such as separating your personal and professional life, having no fan limit (versus the 5,000 friend cap on personal pages), using Insights to get key metrics about your fans, and getting taken more seriously as an artist overall.

But for any musician who’s trying to get more fans and figure out how to better engage their audience, Facebook Ads Manager is invaluable.

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Wednesday
Apr262017

Simple Growth Hacks That Are Necessary For Building A Solid Music Career

As the great Louis Armstrong once said, “Musicians don’t retire; they stop when there’s no more music in them.” Despite the challenges of the industry, you should never stop trying to find ways to keep making good music and growing your career.

My take on this topic is not just based on inspirational quotes and fancy sayings. It comes from having been involved in music as a marketer and entrepreneur.

Over the past few years, I have worn several hats on the business side of music, from managing upcoming artists to starting companies. My experience has given me an insider’s perspective into how different people approach their careers and the little things some people do differently (or don’t do), which sometimes makes the difference.

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Wednesday
Jun012016

The 3 Audiences Your Band Website Needs To Impress

This post was written by Allison Sharpe and originally appeared on the Bandzoogle Blog

As a band or musician, your website is one of the most important tools you have. It sets you apart from all the rest and gives you your own little slice of the internet to show off your music.

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Wednesday
Apr202016

5 Steps To Creating An Effective Music Marketing Plan

This post was written by Jon Ostrow and originally appeared on the Bandzoogle Blog.

Whether you’re a brand new musician establishing yourself online for the first time, or an already established band with a dedicated fan base, there is one thing that love it or hate it, all musicians will have to do. That, my friends, is marketing your music.

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Wednesday
Oct142015

6 Dead Giveaways That You're Uncomfortable Onstage

This post originally appeared on the Sonicbids Blog

Performing live music is a nerve-racking experience. No amount of singing in the mirror or head-banging in the garage can quite prepare you for the moment when the lights come up and you’re there. The center of attention. The subject of scrutiny. “Here we are now, entertain us.”

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Monday
Oct122015

How Songwriters Can Emotionally Connect With Their Audience

Dave Grohl, arguably one of the best songwriters of his generation, highlights the importance of being able to connect your songs to your audience. The best songs, and the longest lasting songs are the ones that are able to connect to listeners across generations, and across popular fads. But how can modern songwriters accomplish this? In today’s world, everything is constantly changing, and what people want from their music is constantly changing with it. By following these simple but yet helpful tips, you will find your songs become deeper, and more accessible to your audience.

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