Connect With Us

Add Hypebot To Circleson

Enter your email address:

Delivered by FeedBurner


How You Can Contribute To MusicThinkTank

Anyone can join the discussion and contribute relevant articles to Music Think Tank.  Begin by signing up and then logging in to publish your posts directly to MTT Open. Please make sure that your posts are in the proper format before posting (see previous posts) and that there are minimal errors such as grammar or spelling. Popular articles are occasionally moved to the front of the site. Contributors own and operate this blog (more info).

Entries in genre (2)


Can Indie Bands Use Lady GaGa's Example For Originality & Controversy?

Indie bands and musicians - What can we learn, if anything, from the viral marketing techniques employed by the world’s biggest pop star (except Justin Bieber of course), Lady GaGa? If at this point you’re grumbling “Not my thing” or “I hate pop music” you’ve quite possibly closed some of the potential doors available to you and sorely missed out as a result. Let’s also forget the obvious point that GaGa has millions of followers anticipating her every move. I plan to use this individual simply as a conversation starter on the topics of controversy and originality, which are becoming ever-more important in today’s music industry.

Click to read more ...


In Defense Of 1,000 True Fans - Part II - Matthew Ebel

In part ii of my 1,000 true fans series I chose to interview my friend Matthew Ebel. I have known Matthew for a few years because he runs in the same geeky podcasting circles that I proudly run in.  Matthew is the type of artist I refer to in my book as a “Builder” meaning Matthew is constantly pushing his career forward using not only musical innovation but also technology.  

What I find most striking about this interview is the fact that Matthew makes 26.3% of his net income from just 40 hard- core fans.

Click to read more ...