Connect With Us

Add Hypebot To Circleson

Enter your email address:

Delivered by FeedBurner

• MTT POSTS BY CATEGORY
• TUNE MTT RADIO
SEARCH

How You Can Contribute To MusicThinkTank

Anyone can join the discussion and contribute relevant articles to Music Think Tank.  Begin by signing up and then logging in to publish your posts directly to MTT Open. Please make sure that your posts are in the proper format before posting (see previous posts) and that there are minimal errors such as grammar or spelling. Popular articles are occasionally moved to the front of the site. Contributors own and operate this blog (more info).

Entries in OnlineMarketing (3)

Monday
Jul192010

How To Get Bloggers To Write About You - Become a Reader & a Commenter 

I really loved the pieces that Chis Bracco has written here on MTT on Blogging and I wanted to add some thoughts on getting blogs to write about you.  His strategies are rock solid and full disclosure he used to work with my company and he is indeed very effective at getting bloggers to cover artists. Read Chris’s piece here: http://www.musicthinktank.com/blog/how-to-really-get-your-music-on-blogs-tracking-the-results-o.html

I know that blogging seems like yet another unbearable thing to take on so there are 2 ways to approach this

1. Become a reader and commenter
2. Become a reader, commenter and blogger yourself!

Q: How Do You Play Ball with the Bloggers ?
A: Become a reader and commenter

I highly suggest that you try to get familiar with the blogging world by reading blogs and posting comments on blogs you like.

Click to read more ...

Tuesday
Nov102009

University research proves that the smart interlinking of multiple artist-controlled web properties drives success

I recently took a fantastic journey to Australia where I spoke at a music conference called Big Sound in Brisbane. There I had the honor and privilege of meeting Dave Carter, a Dr. at Griffith University who was presenting a fascinating study called The Online Marketing Research Paper. 

The Online Marketing Research Paper examines the web presence and sales data for 99 independent Australian artists distributed by Musicadium (a digital music & video distribution service) to identify whether any of the documented online activity corresponded with proportionally higher royalty returns to artists.

I think all artists should read through this important case study.  You can download it by visiting here: http://www.musicadium.com/online-marketing-research-paper

In my opinion Dave Carter found out some very interesting things: (Disclaimer: I may find this study so inspiring is it scientifically backs up my theories and teachings at Ariel Publicity and in my book/online course Music Success in Nine Weeks. Affirmation feels so sweet….)

Click to read more ...