Music Think Tank Open
Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.
The last year in hip-hop has been a glorious one. Long gone are the lukewarm mid-2000’s, and the spectral stagnation that plagued the industry half a decade ago is nowhere to be seen.
The only people who know and understand how challenging a musician’s career is are the ones who stand directly behind them. These are the people who have supported you all along the way. While at the end of the day you get showered with awards and accolades, their only reward is your success. Therefore, it's extra important to always let them know you appreciate their support. Small gestures go a long way in maintaining these relationships.
1. Goodie Basket
Gift baskets are something everyone loves. Instead of mass ordering gift baskets, choose one depending on what each person likes. There's a basket for everyone, ranging from indulgent toiletry sets to gourmet food selections. Goodie baskets are especially meaningful to those on tour with you as they likely miss the luxuries of home. Baskets can be ordered from a company like FTD wherever you can find a Wi-Fi connection and sent to your next location. Present them to people like your manager and key sound crew with a hand-written note. In your note, mention why they are an essential part of your trip and how their support is essential to you.
BackTrack launched its much anticipated and innovative music service which consolidates the music industry into an online, accessible network of artists, managers, and record labels. BackTrack provides a unique platform for connections and communication throughout the global music industry, and also centralizes A&R to increase the efficiency of worldwide artist discovery and distribution of music. Tests conducted during the early staging process demonstrated that with Backtrack, A&R departments can now review submissions at a higher volume, and substantially more rapidly and efficiently than with current methods. In addition to helping emerging artists form relationships within the music industry, Backtrack also connects labels and managers to facilitate and enhance beat acquisition, global distribution channels and brand evolution, and to expand industry networking on an international basis.
Backtrack’s key features include its Advanced Matching Software, which processes information submitted by each user to create personalized recommendations of artists, labels, and managers for contact and networking purposes. Backtrack’sAdvanced Matching Software can lead to thousands of new relationships throughout the global music industry, and transform A&R and brand growth. Another key feature is Backtrack’s Advanced Analytics, which alerts users daily to the quantity and location of hits that their pages receive. For artists, the ability to get statistics regarding the average durations that their songs are played creates an entirely new method of developing specific, commercially successful sounds.
My name’s Oskar Lelko / DJ wizzy and I am the founder of WIZZtune.com. WIZZtune is an independent social network meant to help artists get their art heard by their target audience and to help music lovers explore new songs depending on their mood that they can download for free and share with their friends.
We have built an intelligent system that helps you find just the music that you will enjoy, and to make sure that no good track stays unnoticed.
We love music just as much as you do, so we try to help you get the most of it.
I’m over 50 now,and still I have the urge to compose, play and record music.
I first begun playing the guitar at 14. We got a band together at our outer-suburban high school in Melbourne, but none of us could play. So we bought some instruments, had a few lessons, and started playing covers. Mainly Status Quo and a few of the ‘seriously’ cool 70s hard rock bands. You know the ones.
We spent a lot of money (mostly our parents money) on the gear, the rehearsal rooms,and when we played at home, we drove the neighbors crazy with our noise. Back in the 70s most ‘consumer’ music gear was expensive, badly made, and sounded crappy. Not like now. Most instruments are well built now, and most electronics are durable and have benefited from decades of refinement and automated production facilities. We never really even tuned up properly, lacking good ears or a guitar tuner.
In the digital age, in the age of social media, in an age where the music business model has virtually disappeared, the silos between eras and genres no longer exist. Commercial and non-commercial is the new paradigm. In a brief moment of inspiration I coined a new term, No Pop.
“No Pop (noun) - short for Not Popular. Meaning anti-commercial, non-chart-friendly, also inferring there is no expiration date on music nor is it limited by geographic or regional boundaries”
Faust is No Pop as is The Association. Super Furry Animals is No Pop as is the Nuggets series. Triumph is No Pop as is a local band from Portland or New York. Basically it’s rooted in the attitude that people should search for the music that moves them, away from the corporate machine and towards artists who haven’t lost their capacity to be creative, experimental or boundary-pushing.
For many musicians young and old, financial unrest is an unfortunate part of the game. Although there are many artists out there making way more than they probably should, there are still plenty of others putting in their time in the van and surviving off of Taco Bell and gas station hot dogs.
If you’re one of those less than fortunate souls doing the road dog thing at the moment, you’re probably wondering where your next meal is coming from, but never fear, there are plenty of ways to cut some corners both on and off the road, and here’s how:
The Bare Necessities
That bear from the Jungle Book was really onto something when he started going off about the bare necessities. Granted he was a cartoon and was talking about pears or whatever, but he did make a few very valid points. Whether you’re on the road or at home trying to save up some money for new gear, keep necessity in the back of your mind. A lot of musicians make the mistake of pulling the trigger on big ticket items they don’t need too early in the game, and in turn, bankrupt themselves forever.
“When it’s your time, it’s your time.” – Bruno Mars
OK, so, you’ve raised enough money from your friends, family and (let’s hope) fans to record that set of songs in the way you’ve always wanted them to sound and now it’s time to share your creative output with the world. And what better way to do that than through the time-tested path of radio. And, indeed, there is no better way for your music to become one with the masses than through the repeated plays of radio. And it’s free!
No, actually radio is not free. But even if it were, there are numerous steps that you first need to take along the yellow brick road to reach the radio stations of Oz. You’d better sit down.
If you really want to grow your teaching business, then you should really get a website.
Unless you are a really established teacher with a full timetable who relies on word of mouth and referrals, then you simply need a professional looking site to promote your business.
Here are a several things to think about…
1) Decide whether you want a site which keeps your playing career separate, or connect everything together
This first point is crucial and you shouldn’t rush this decision. If you have a busy performing schedule, then you might prefer a separate ‘teaching’ website.
Let me explain.
Are you aware of all the news surrounding YouTube lately? Are you fed up of being beholden to massive corporations that really only support major coporations? Well, we are aware of all of this and have decided to invest a considerable amount of money into providing a site which is planned to have all the features of Youtube and more. Furthermore, as we do not have any preferntial royalty agreements in place with major labels etc it means that we can pay you upto 1.5p per stream!
So how does that sound? Like it? Come and join us www.videscape.com
Back when I started promoting my own music, I had a serious identity crisis.
When you me met in “real life,” I’d be super interested in what type of music you liked, what kind of places you like to go, where you’ve been and maybe who you’re sleeping with. I’d be a quirky, smart assy and even sometimes borderline obnoxious and just a ham in general.
I’d say funny things like, “my ma’s vagina” when people would ask me where I’m from. I’d usually be on the dance floor before or after a DJ set getting down to whom ever was playing at the time.
But back when I started promoting my own DJing or my own music, I showed NONE of this. I thought I would do what other people where doing when they shared people their music. I told myself, “Well, I can’t be the real me online cuz I’ll turn away so many people. I don’t want to miss any chance I have at a new fan!”
Especially when you’re first getting started. I know this because I walked in those shoes.
At a time when digital media is becoming commoditized, it’s increasingly important to rely on tried and true business practices to sustain a music career. Just as loyal customers are the lifeblood of small businesses, loyal fans are the lifeblood of indie artists.
1. Build relationships. Strong relationships with fans are gold. Engage them on an intimate and personal level. Drive them to web services that give you full control over communication with them, such as email lists or your own website.
2. Exceed expectations. Surprise your audience with the unexpected to create loyal fans. They don’t have to be expensive or big things. Send a picture of a hand-written thank you note. Give an extra reward to crowdfunders. Publicly thank a fan for a contribution. Get creative and have fun with it.
3. Cross-sell and up-sell. Music is just one of your products. Continually search for new things to sell that align with what you stand for. Don’t be shy about promoting them. If you truly believe in the product, it won’t be a problem.