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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Monday
Apr042016

Industry Veteran David Greenberg Joins Music Works International

Boston, MA USA (04/04/2016) — David Greenberg was appointed Director of Marketing/Development for Music Works International, a boutique music agency headed by Katherine McVicker.

In his new role, Greenberg will develop and implement global strategies to benefit artist development, long-term brand building and revenue growth; including deep research of cross-interest opportunities, energizing the increase of the agency’s profile worldwide, and investigating and implementing strategies to build upon the agency’s market share.

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Thursday
Mar102016

How To Get Your First Gig In Half The Time Using These 3 Steps

Getting yourself out there is something that happens over time.

You don’t wake up as a musician, brush your teeth and go play a show. There are usually a few more steps involved before that, like finding other musicians to play with, or even just knowing how to be prepared for your first gig before you even get it.

Today we’ll be talking about how to go about landing your first gig, and in the $1,000 Musician fashion we’ll be doing it as efficiently as possible.

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Monday
Mar072016

None Of Your Business

Copying what other artists are doing is a common problem I often encounter when talking to artists. They have identified a few artists who appears to be active or doing well so they copy them. They do what gigs they are doing, copy what blogs they are featured on and release content with the same frequency as them. They will even go a far to match their follower count through promotion or unsolicited means.

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Friday
Feb262016

The Real World vs The Internet

I visited this seminar recently run by a music professional. He explained quite an elaborate picture of the music business but one thing didn’t sit quite right with me. He said “to make it in this business you have to get out in the real world. You can have some success on the internet but eventually you will find yourself having to embrace the real world to progress.”

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Thursday
Feb182016

Abbey Road Upgrades On-line Mastering & Mixing Services

London’s world-famous recording complex Abbey Road is launching new, improved on-line mastering and mixing services with a completely rebuilt, more elegant file-sharing interface that allows users to send and receive tracks more easily. The result is a faster, thoroughly modern service allowing musicians around the globe easier access to the studio’s world-class equipment and internationally renowned team of engineers, with feedback and communication between customers and engineers at the heart of the experience.

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Thursday
Feb112016

Hashtag Hustle: How To Leverage Social Media To Maximize Sync Potential

For artists, bands, composers, and producers, there’s no comprehensive walkthrough on how to use social media to maximize the return on sync placements (trust us, we looked!); so, we sat down and wrote one for our artist community to use and share.

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Thursday
Feb042016

Stage Right: Themes And Life Lessons Learned From The Stage 

The stage has been home to countless works of art, passion, philosophy, beauty, religion and creativity. Although the plot and characters change with each production, one thing is consistent and has been since the early days of Greek tragedies: The stage offers poignant life lessons to musicians, actors, performers and audience members. Here are three thematic stage productions that offer modern life lessons to us all.

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Wednesday
Feb032016

Keeping A Pulse On The New Music Ecosystem

As a music fan today, I’m introduced to new music every week. I have what at times feels like almost personal access to my favorite artists; ranging from scintillating personal thoughts and pictures (Instagram, Twitter) to inspired support of an album’s production (PledgeMusic).

For listening to music, the physical to digital shift has given way to an abundance of platforms from which to discover, purchase, and share music. Chances are that if we met at one of our industry’s many events, we’d end up discussing the variety of streaming services that are available. I’d ask ‘what service do you use?’ to which you may confess no particular allegiance to one, rather, that you use more than one depending on the situation.  Many people (including myself) would probably answer this way.

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Monday
Feb012016

The Songwriter’s Support System: A Resource Guide

As a songwriter, it’s tempting to fall into the trap of thinking that you’re a lone wolf; a struggling, solitary artist with nowhere to turn to for help.

Fortunately, that’s not the case. You’re not alone in this, and in fact, with a little digging it’s plain to see that there are a handful of wonderful resources and organizations available to support artists of all stripes. Whether you’re just beginning your career, or on the threshold of something great – our blog will give you an overview of key groups and programs that act as a saving grace for songwriters across the UK, US, and Canada.

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Thursday
Jan282016

5 Tips For Getting Featured On Beatport

So you have a new release and want it to be featured on Beatport. Well get ready, because there is a lot of competition. But the good news is that it can all happen with consistency and, of course, good music. We work very hard to help our clients get features each and every week. Here are some simple yet effective ways to increase your chances of being featured on the coveted site.

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Wednesday
Jan272016

Where The Money Went In Recorded Music (And How To Get It Back)

The perceived value of recorded music is free, and always has been! When we pay for music in any format, what are we actually buying?

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Tuesday
Jan262016

Is The Digital Transition The Record Industry’s Way Back to Revenue Growth?

Now that year 2015 is over, it’s report & studies high time. For starters, Nielsen just put out its “U.S. Music Year-End Report” which focuses on three keys facts: sales are going down, streaming is going off the roof, Adele’s “25” has been breaking all records. [1]
But yet overall revenue fails to grow.

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Thursday
Jan212016

How The Party Started: An Interactive 'Auxploration'

ow The Party Started is an interactive ‘auxploration’, it maps the past, present and future of Electronic Dance Music and shows those navigating the site a history of more than just the current phenomenon of EDM

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Thursday
Jan142016

What's Next For Indie Artist Exposure?


Last week I covered online radio’s new royalty rate, which asks all stations to pay the same. It excludes “small webcasters” as a category that receives expensive but affordable lower rates. (I’m about to do inventory at our RadioRow and will let you know the number of dead stations which were alive pre-CRB rate change.)

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