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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Monday
Mar092015

Apple and Oranges

Re/Code has reported on Friday March 6, 2015 that Apple plans on having a music streaming service that will not feature a free tier. Apple wants to have a single premium only model that will leave consumers paying $9.99 a month. Others speculate that Apple will have a two-tier model. The premium model is like a buffet of all you can listen to music, while the lower $7.99 service will come with limitations.

Click to read more ...

Wednesday
Mar042015

Yes, Your Youtube Videos Can Be Found, Viewed & Evaluated

The new website, VidEvals indexes your Youtube videos based on Genre and Experience. So users can easily discover Youtube videos from new, emerging or established artists.

There are also in-depth evaluation tools that allow users to numerically grade each video based on four unique criteria.

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Thursday
Feb262015

BRASH! Blog makes the Top 100 Music Industry Blog List

(FEB 26, 2015 – ATLANTA, GA) Musicians Empowered has recognized BRASH! – A Music Marketing Blog as the Top 100 Music Industry Blog. This honor is a great achievement for BRASH! as it is looking to expand in the upcoming year to reach more indie artists, aspiring artists, and indie labels. The mission of BRASH! is to equip these artists with various marketing tips and information on whats new in the entertainment industry to help in getting their brand to the masses. The exposure from making this list will allow BRASH! to continue their mission to help indie artist gain knowledge in music marketing

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Wednesday
Feb182015

Short Songs Tell Stories Too!

Short Songs Tell Stories Too!

Do fans listen because of the melody or lyrics? Ask that question at Google (within quotes). Over 9.5 million returns are listed.

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Tuesday
Feb172015

Analyzing an Indie Artist's Goal

If your objective as a musician is to grow fans, what is your strategy? It’s a deep thought when given consideration. As an indie artist who produces awesome music, how do you increase awareness of your awesomeness?

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Tuesday
Feb172015

Sam Smith’s Former Label Unveils Their Secret Formula For A Top 40 Single

Ditto Music, the former label of Grammy winner Sam Smith have announced the release of their first EBook ‘How To Release A Top 40 Hit’ available to download for free now.

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Tuesday
Feb102015

Me and the Music Industry… A series

I must say it is puzzling indeed to be a part of this living organism called the Music Industry. I have, for many years, tried to understand it by purchasing books, magazines, and information but I did not get any closer to the goal.

Hum, it is something that alludes me, as it is an ever changing being. Just a mere 10 years and all that was the music industry is now no more, and all that will be the industry is a mystery. Wow!

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Tuesday
Jan202015

Launching of Songwriter Connect to Help Talented Songwriters Worldwide

Songwriter Connect has been launched, with this platform already having several members who are successful songwriters with top hits in the US and Canada. Slots are filling fast as the platform will only be accepting 500 members.

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Tuesday
Dec162014

Musicians Make Themselves Fail. "Someone else will clean it up."

Ever work in a restaurant or known someone who does? There’s this thing that goes on, a mentality, that when there is a spill on the floor most employees will just walk over it. Maybe they are super busy, or maybe they just don’t care. Either way there is one thing they are telling themselves. “Someone else will clean it up.”

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Monday
Dec012014

Do The Math: Indie vs Major – A Rap Breakdown

Too many times aspiring rappers see the artists with major label deals who seemingly don’t have to do their own hand to hand promo. This leads the unsigned artist in to mistakenly thinking that face to face interaction with fans is unnecessary. The majority of unsigned artists believe that the formula for success is:

  • good internet numbers;
  • major label artist features;
  • radio play; and
  • tour dates opening up for bigger acts

 

If the above were true – then every artist with some money and a lil sense would be successful. However, we who work with music everyday know that this is far from true. I’m sure that most people reading this know artists and/or indie labels who’ve spent millions to put the above pieces in place – yet never see any success or get a real return on investment.

Click here to read more………

Wednesday
Oct292014

Who shapes our culture? Do you?

By Casey Rae, Vice President for Policy and Education, Future of Music Coalition

Remember the good old days of going to the record shop to pick up a CD or cassette and spending the next couple of months really getting to know the music because you knew precisely how many mowed lawns it took to to buy it? Well, maybe you don’t remember those days, and perhaps they weren’t all that great. For fans, the digital age means being able to access music pretty much anywhere at any time. But what does it mean for musicians who have had to adapt to evolving technology, changing business models and consumer preference?

That’s what hundreds of the brightest minds in music, technology, policy and law will aim to uncover at the 14th Future of Music Policy Summit in Washington, DC. But unlike other conferences where big shot suits industrysplain how the music business should function, the Future of Music confab puts the artist perspective front and center. Of course, there will also be labels and techheads and lawyers and policymakers in the mix. But the point is for these folks to hear directly from artists about their experience in today’s topsy-turvy landscape for creativity and commerce.

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Tuesday
Oct212014

DIY Exists, You Just Don't Know What It Is: You CAN Do It All Yourself by Mary Lemanski

When I read Kyle Williams’ article, “DIY Musician Debunked: Of Course You Don’t Do It All Yourself” here on Music Think Tank last week, I could not understand why such an irresponsible piece of writing was getting so much attention when the author obviously did absolutely no research on what DIY is, it’s history, or the collective aspect of the DIY philosophy.  

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Tuesday
Oct142014

Songwriter Alert: What Is A Publishing Deal? and Do I Really Need One?

      The term “publishing”, most simply, means the business of song copyrights.  A songwriter owns 100% of his song copyright and all the related publishing rights until the writer signs those rights away. Under the law, copyright (literally, the right to make and sell copies) automatically vests in the author or creator the moment the expression of an idea is “fixed in a tangible medium.” (i.e., the moment it is written down or recorded on tape.)  With respect to recorded music, there are really two copyrights: a copyright in the musical composition owned by the songwriter and a copyright in the sound of the recording owned by the recording artist (but usually transferred to the record company when a record deal is signed).

      A writer owns the copyright in his work the moment he writes it down or records it, and by law can only transfer those rights by signing a written agreement to transfer them. Therefore, a songwriter must be wary of any agreement he or she is asked to sign. Although it is not necessary, it is advisable to place a notice of copyright on all copies of the work. This consists of the symbol “c” or the word “copyright”, the author’s name, and the year in which the work was created, for example: ” (c) John Doe 2014.”

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Friday
Oct102014

Midem’s 2014 finalist Muzieo is a New App that revolutionized how people experience music from smartphone

Music is an integral part of the lives of so many mobile phone users that playing a song and attending the artist concert all at one click should have occurred long before now.  From music industry executive and entrepreneur Leland Robinson comes the next great app Muzieo which bridges the lack of fan experiences provided for smartphone users today. Muzieo is an iOS 8 app that allows adopters to receive perks just from playing songs they like, so that they can easily explore opportunities to connect with artist and their music. One of the most exciting and innovative features of Muzieo is that fans can receive discounts on concert tickets and merchandise by playing an artist’s songs on their mobile phone.

This outstanding new mobile music experience engine is bound to revolutionize the way fans experience music, but but Muzieo needs your support.  The Muzieo team has sponsored a crowdfunding campaign on Kickstarter to raise needed funds; supporters may receive valuable perks to learn more please visit https://www.kickstarter.com/projects/846686859/muzieo-wanna-connect-with-artist-you-listen-to. 

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