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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Monday
Dec212009

How To Get Your Music On Rock Band

For a limited time I will be accepting applications for artists who want to try out the Rock Band Network creation tool on my dime. We’ll get into pricing shortly along with a high level step by step introduction to the platform. I’m guessing all in, the selected artist will save about $150 to $200 in software and subscription charges and gain the ability to make money using the system. Kinda cool right? Well lets get started.

Click to read more ...

Monday
Dec212009

Free Music Doesn't Mean Devalued Music

The concept of zero took ages for societies to recognize—let alone understand—and it’s been a stumbling block in economics recently, especially for the music industry. Those who think about economics in terms of scarcity get upset when abundance pushes price down towards zero (as we’ve seen with digital audio files), as if the economic equation was broken (even though it isn’t).

But artists and other creators hit a different stumbling block than economists: zero is a problem because they feel like their art is worthless.

They aren’t hung up on scarcity. They’re hung up on “devaluation.”

Click to read more ...

Sunday
Dec202009

Rage Against the Machine Breaks the 'Status Quo' it's what the Nex Gen Music Biz Needs 

Todays success of Rage Against the Machine beating X factors Joe and preventing the usual Simon Cowell controlled Christmas No 1 here in the UK is a welcome change for many. We need it! Change can be a good thing for all sorts of reasons. So I’m all up for change, how about you? But embracing change is what can make the real difference especially for those involved in making the music.

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Sunday
Dec202009

100 K downloads mixtape project for close to zero $

“Few weeks ago, while eating italian food in a swiss restaurant, Dj mehdi told me about his idea to releasean unofficial remix mixtape right before the release of the official one on Edbanger/Because music.

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Friday
Dec182009

Any suggestions?

Question…most college programs have the typical music degree.  There are a handful of schools that have some level of contemporary music study.  Berklee would not be an option…we’ve talked to too many who recommend against it.  

So, we are thinking UK, 3 yr programs ALL music, not all the intro classes (repeat of HS first 2 yrs!).  what do industry professionals think of vocational programs?  

My thoughts…music producer role will disappear as bands take over that.  Transition is happening rapidly, how do we find a school that is on top of that?  What do your members recommend when any educational discussions arise?

Any suggestions at all would be GREATLY appreciated!!!

Thursday
Dec172009

Does posting up flyers really get people to go to shows?

Remember the first time you ever put up flyers for a show? I’ll bet you were probably pretty excited.

I know I was. I felt that if we put up enough flyers that even if half of one percent of all the people who saw the flyer went to the show then we’d be pack the venue and be well on our way to being famous within a few months. So we posted flyers everywhere. Big ones. Eye catching flyers that everyone would take notice of. How could it not work?! We were going to be huge.

So what happened? All our friends showed up for the first couple of shows and we had a great time. So we kept putting up flyers. More, bigger, better etc. After a while we realized that we weren’t getting anyone coming to our shows from our flyers, so we started to lose interest in putting them up. There were conflicting opinions as to whether or not they served any purpose. We never really got the whole thing worked out.

So what’s the deal? Do flyers work or not?

Click to read more ...

Thursday
Dec172009

BandCentral Selected to participate in MidemNet LAB

BandCentral Confirmed today as one of 15 Music Tech Start-ups to Showcase at MIDEM in January 2010.

BandCentral is excited to confirm our invitation to showcase at the inaugural MidemNet Lab, at the MIDEM music conference in Cannes, France, from 23rd – 27th January 2010.

The MidemNet Lab will shine a spotlight on 15 of the brightest start-ups bringing innovative digital solutions to the music industry.

Click to read more ...

Monday
Dec142009

An album + treasure hunt

The fifth album from The Weirdo Deluxe pushes boundaries by doubling as a treasure hunt. Somewhere hidden in the US is a Silver Key. All the clues needed to find it are hidden in the album (music, maps, interesting ephemera). Whoever finds it first keeps the key and wins $1,000.

PLUS, the prize grows by $1 for every album sold.

Think of it as a game you play on CD player.

Includes performances by Ian McLagan (Small Faces), Dave Gregory (XTC), Ian Moore, Tosca String Quartet, and a bunch of others.

More info at: www.findthesilverkey.com Available via the site, CDBaby.com, and iTunes.

Saturday
Dec122009

What You Focus On Expands

As 2009 draws to a close it seems only natural to reflect on the events of the year and provide insight into arguments from both sides of the fence. The fall of the music industry has been happening for over ten years, however this year has seen an influx in the amount of musicians, and industry professionals participants that have been effected by the crisis. Whether you’ve lost your prized music biz job or realized that a label deal is pointless, we’ve all recently changed our concept of reality. When Myspace was en vogue we saw the same phenomenon of over crowding that we are seeing in the How To space. This time Wordpress and Twitter may be responsible for allowing anyone with a laptop and cut-n-paste skills to profess their views on How To Survive the New Music Industry.

Click to read more ...

Thursday
Dec102009

What if we are all wrong?

first off lemme say i love this site i read it all the time, i truely find it invaluable. i also read alot of the members personal blogs and i think there are some amazingly creative and intelligent people here….having said that WHAT IF WE ARE ALL WRONG!?

I would say(correct me if im wrong) most of the people here are definitly team music 2.0, we are not afraid of technology we embrace it, we use it to try and create lasting impressions on people, the “other side” well not so much or rather they are slow at accepting what music has becoming or is becoming, because we all know the game is constantly changing, and sometimes they even refuse to change

Click to read more ...

Thursday
Dec102009

How Much Money Do You Make With Your Music?  Why?

The following was originally posted on IndependentRockstar.com: Are you making as much money with your music as you’d like? I’m going to assume that if you’re reading this that you’d probably like to become more successful and make more money with your music. So my questions to you is, “What is your story about why you’re not as successful as you want to be?” Is it because of the economy? Is it because club owners are greedy? Is it because the music business is going to Hell? Is it because the general public doesn’t know good music when they hear it? If you actually believe that any of those justifications are true then I challenge you to consider another way of looking at things.

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Wednesday
Dec092009

Platforms For Creating Fan to Band Relationships

Everyone agrees the most valuable commodity for touring artists success is a loyal fan base. There is consensus on both sides of the aisle about fan loyalty when literally every other topic is up for debate. The profile of the fan - young or old, audiophile elite, or MP3 junkie - matters less than full-frontal engagement and live performance. Two cyber-savvy companies have launched Internet music platforms that engage fans at the tip of the decision-making pyramid, inverting the antiquated top-to-bottom marketing model into a rigorous grassroots movement handing the reins over to ticket-buying public.

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Tuesday
Dec082009

Yimup powers independent artists from all over the world to set up their own online music business. 

Yimup, (www.yimup.net) a music industry technology company has launched a new service called “Yimup Music Platform”, which is notable in that it lets independent artists from all over the world to sell music directly to their fans from their own web music distribution platform, rather than linking through to third-party retailers.

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Saturday
Dec052009

The Pomodoro Technique for Working Musicians

As an early regifted Christmas present from MTT contributor and new media scholar, Derek Sivers, I present this blog on general topic of time management. Instead of scloding you with a boring presentation about balancing work and life, I’ll pay forward a free technique that we can all use immediatley.

Click to read more ...