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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Wednesday
Feb152012

Stormy Weather: Does Cloud Computing have a license to kill the music industry?

Piracy was what the (now dormant) SOPA bill was all about, and was never far from anyone’s lips at MIDEM this year. But bored of the same tired arguments against piratebay, bittorent sites and the infamous Megaupload, the industry has turned its attention to those who actually do stay on the right side of the law

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Tuesday
Feb142012

EDM: How It Can Benefit The Music Industry

Swedish House Mafia sold out Madison Square Garden in less than 10 minutes. Ultra Music Festival sold out within 20 minutes of pre-ticket sales. It’s more than safe to say djs are this generation’s rock stars sending EDM barreling through this world in the same manner as a freight train lacking brakes- full steam ahead with no stopping in sight. In a recent interview, Diplo said “I know one thing — the major labels, the A&Rs, are very frightened now.” This info comes as no surprise since executives are the first to cry injustice, music and otherwise. Rather than create an imaginary war or take on the ever so popular victim role, music executives should think, “What can EDM do for me?”.

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Monday
Feb132012

JENX Studio Trailer

Check out the new studio trailer for the forthcoming JENX Album: Enuma Elish.

After a 1st EP and an album on Massacre Records, the French Indus Metal band returns with 11 devastating tracks.

http://www.youtube.com/watch?v=ue5x3RIgyJU

Share and post it everywhere.

http://www.youtube.com/jenxofficial
http://www.jenxnoise.com
http://www.wix.com/xavjenx/cthulhu
http://www.facebook.com/jenxnoise
http://www.reverbnation.com/jenxnoise
Twitter: @jenxnoise
http://jenx.bandcamp.com/

 

 

Friday
Feb102012

President Obama’s Spotify playlist (Unofficial Hip-Hop Version)

So as most of you heard Obama joined Spotify and he has a playlist.. Yawns..One of the most interesting things about the Playlist is it doesn’t contain one Hip-Hop song.
Interesting enough, I don’t Vote so who am I to talk? I wonder if Chris Hughes from Facebook is still running his internet campaign? This would probably explain the lack there of.
Politics is cool and we all know Barack isn’t on Spotify, but Mr. Prez how could you do this to us lol.. Am I suppose to believe that a man who eats fried chicken and plays basketball at the Oval office actually listens to REO Speedwagon and Dierks Bentley? Right…
Anyway, I decided to give you the playlist that Barack didn’t want us to hear..

Click to read more ...

Thursday
Feb092012

"Are you engaged?" from BRASH! A Music Marketing Blog

Getting involved with your following

When I speak of being engaged, in a Marketing perspective it doesn’t mean to “Put a ring on it”. As we all know, you can be engaged with people by becoming involved whether its in a business aspect or a relationship.  As an artist, you should want to have engaging conversations with your fans, interested media outlets, and industry professionals.  This will help you to expand your brand and exposure in the industry.

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Wednesday
Feb082012

The musical force that is Ozric Tentacles. 

As a mastering engineer I listen to a lot of music, I love my work, it’s what I do with my life and I have no regrets whatsoever. However at the end of the day I need to rest and being a music lover it causes the dilemma of what music to listen to. When I work the listening is both with an ear for the artistic elements of the music and the purely technical as I make decisions on the tone to ensure the music translates well to all reproduction systems.But for relaxing I tend to like a fairly wide range of genres but there is only one band of which I can truly call myself a fan. Ozric Tentacles have helped my mind calm down after a days work in the studio for a the best part of 2 years. After a 10 year period of having the CD’s on the shelf I started to listen to their music again and I am so pleased I did.I first encountered them back in 1990 in a record shop in Camden Town London. Intrigued by the colorful CD/Vinyl artwork and even more colorful sounds that was the start of what was to be a very long musical listening journey.


The band was born of the festival circuit way back in the early 1980’s and they have had a rich and interesting path of growth since then. It is said that the bands name was invented when discussing potential names for fictitious breakfast cereals.With 28 albums under their belt they are a very long running band. The line up has changed numerous times with members coming and going but the core values remain the same. Uncompromising musicianship, excitement and a listen like nothing you have ever heard before. Still gigging, still releasing albums and still gaining respect and new open ears. Ozrics have certainly been successful with their music despite keeping control of exactly the sound they wanted. A true underground band that has preserved their values whilst navigating the music industry.

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Tuesday
Feb072012

The Tale of Two Clubs : BETA

Hi,

My name is David Cavan Fraser,  I’m an emerging artist from Ontario, Canada.  I’ve played over 1000 paid shows and made a decent living playing music full-time.  I think the debate about “give you music away online” vs. “we gotta monetize it” is beyond me right now.   I sell my CDs at my shows for $20 each, and make about $100 on average a week from CD sales and about 12 times that on average from live performances.  I’ve made about $100 TOTAL from Itunes.  So I consider the live show the reason I can sustain a full-time career. 

I’d like to PAUSE on the debate about online file-sharing and promoting yourself through social media and focus on the good old live gig.  Live music venues are becoming more rare and paying less and less (some even make you pay for the “privilege” of playing for them.  I feel like THIS regression has killed the opportunity music business more than any other factor (internet, the bad economy etc. etc.)

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Monday
Feb062012

Musicians Guide To LinkedIn - LinkedIn Marketing Strategy (part 2)

If you haven’t already gone through part 1 of the series, go read this first: Marketing with LinkedIn - Harnessing The Full Power of LinkedIn. Now let’s pick back up with some LinkedIn Marketing Strategy: 2) How to use LinkedIn Groups (a very powerful, one of the most powerful social media channels) effectively. 3) How to drive free traffic from pre-qualified, interested leads to your website, music pages, and sales pages.

Click to read more ...

Friday
Feb032012

Why People Buy or DON'T Buy Music

With much debate surrounding streaming services and file-sharing sites, I brainstormed reasons why people still buy music in 2012. Although scarcity is a factor, it was omitted because theoretically once music is digitized it is vulnerable to mass sharing. Also, although there are many opinions about the overall quality of music being unworthy of purchase these days, but I believe that goes without saying.

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Thursday
Feb022012

iHeartRadio is the future of radio

People have been speculating for the last several years on the future of radio, and I think Clear Channel has found the answer with IHeartRadio. IHeartRadio allows it’s users to listen to over 850 local radio stations from across the country and around the world. Yes, local radio which means you can still listen to your favorite morning show.

It does what Siri/XM and Pandora have failed to do by combining great local programming with the digital customization that music consumers have grown accustomed to. The mobile app is currently available for download on Android, Blackberry, Window and Apple phones.

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Wednesday
Feb012012

Music Publishing Contracts

There are many artist out there that know what a music publishing company does but are not familiar with what types of contracts or agreements they offer. Below I will describe the type of agreements you can enter into with a music publisher, and what these agreements mean.


There are 7 standard agreements you are going to come across when you decide to go into contract with a music publisher. The list is as follows:

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Tuesday
Jan312012

BRASH! Presents Artists With A Chance To Shine

New addition to Music Marketing Blog highlighting artists

(ATLANTA, GA), Jan 31, 2012 - BRASH! – A Music Marketing Blog, developed by Paina B Music Marketing, has now added a new element highlighting artists. The “Artist Spotlight” will give established as well as up and coming talent an opportunity to gain exposure to expand their brand. Each month, BRASH! will post, highlight, and give positive reviews for 1-2 artists. The goal of this new element is to provide a platform for quality artists.

Since this new addition to BRASH! was announced earlier this month, artists have been flooding Paina B Music Marketing’s email and social media sites to find out how they can have a chance to be on the site’s artist spotlight section. “The purpose of Paina B Music Marketing is to get quality artist to the forefront. Instead of making other media outlets take notice and provide features, why not take that step as well and give an additional outlet for exposure.”, says Paina B Music Marketing CEO/Founder, E. Alexcina Brown.

To sign up to be considered to be featured on BRASH! – A Music Marketing Blog “Artist Spotlight”, send music links, bio, YouTube link to PBMusicMarketing@gmail.com.

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Tuesday
Jan312012

The Sean Parker Effect

Sean Parker’s character, which was played by Justin Timberlake, is without a doubt my favorite character in the ‘The Social Network.’ Reading and watching his interviews you can tell that he has mastered the art of story telling and he must have read Dale Carnegie’s classic, How to Win Friends and Influence People. It is interesting to see how pivotal his role was in the initial stages of Facebook, and I wonder if Facebook would have been what it is today without his help.

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Monday
Jan302012

Musicians Guide To LinkedIn - Getting LinkedIn Like a Pro!

Why you SHOULD, and how you CAN harness the marketing power of LinkedIn to connect with industry professionals, engage and attract new fans, and build valuable contacts. This guide will empower you with the expertise to use LinkedIn like a pro. It will go a bit deeper than what you’re already familiar with,  and will uncover insight into the primary social networking properties everyone must be on, where LinkedIn connects to the puzzle, and why it is so powerful. I will probably have to break this up into a two part article series because we’ll be covering so much stuff.

COOL. What am I going to Learn?

Click to read more ...