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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Thursday
May122011

Winner Takes All - If We Let Them

What is this weary feeling I get when I read so much of the commentary around at the moment about music streaming, and the replacement of the desire to own music with the ‘ease of access’? It’s not just about the fact that the easy access to a vast ocean of music leads to choice paralysis and a lack of involvement and appreciation. It’s that there seems to be this big push towards paying a subscription for an ‘all you can eat’ style streaming service … ONE service … whichever one wins the battle for hearts and minds, or should we say ears and wallets.

Click to read more ...

Wednesday
May112011

BANDS DON’T PAY TO PLAY – YOU ONLY HARM YOURSELF

The trend for bands to use their (or their parents) hard-earned cash, as a short cut to playing the supposedly “choice” gigs in town has sadly remained commonplace in the music world. With the onset of websites offering “opportunities” in return for a fee to submit your music, the pay to play phenomenon has also found a new home in cyberspace.

LAZY PROMOTORS

Click to read more ...

Thursday
May052011

Don't Get In Car Wrecks With Your Fans

Guilty admission. Yes, we’ve probably met before but I’m sorry, I don’t remember you. It happens often, so don’t take offense. But I can rap every word of I Like Big Butts like a champ. I’ve got my priorities. And so does everyone else. We’ve only got so much room in our brains. Things we consider relevant stick, everything else tends to float away. It’s efficent and helps our mind stay organized. (In fact, perfect memory is a miserable, horrible existence. Check this Radiolab episode about the man who couldn’t forget.)

Click to read more ...

Tuesday
May032011

Music Career Interviews: Brian Thompson

This interview was originally posted on Chris Rockett’s Music Marketing Website

Quick Fire Questions

Favourite Music Career Book or Course?

I like to look outside of the music biz for things which I can then bring back to my work with music. Lately it’s been marketing and business books such as “Crush It” by Gary Vaynerchuk, “Four Hour Work Week” by Timothy Ferriss, and “Trust Agents” by Chris Brogan/Julien Smitth…

Best Music Marketing Tool?

Twitter + Blog

Biggest Inspiration?

Watching the grassroots success of a band I’ve been working with for the past five years, Art Of Dying. They are a textbook example that persistence, perseverance, passion, and hard work is the path to sucess.

Favourite Website?

Click to read more ...

Saturday
Apr302011

Comparing Music Marketing Platforms/Services

PodCamp2011A few weeks ago I got to present at PodCamp Nashville. The topic - comparing three different music marketing platforms. Bandcamp, Reverbnation and TopSpin. They’re summarized below.

Going by the Twitter stream and this blog post, the biggest take home most of the audience apparently got from my presentation was:

1) “As a musician, your biggest competition is porn. And if you’re paying for porn, you’re doing it wrong.”

2) “Have A Plan.”

Well, one out of two ain’t bad….

The first bit of wisdom was based on an Ars Technica Bit Torrent downloads graphic I had in my slides:

Click to read more ...

Saturday
Apr302011

Episode 7: The Music Biz Weekly Podcast E-Commerce Solutions For Bands

Here we go folks, another edition of our weekly podcast featuring Brian Thompson from Thorny Bleeder and Michael Brandvold from Michael Brandvold Marketing.

This week’s topic? E-Commerce Solutions for Bands. 

We discuss everything from getting your music up on iTunes and the Amazon MP3 Store, in addition to options on how to handle your merchandise sales and email marketing campaigns.

What platforms are you using to sell your band’s music and merch?

Be sure to follow Brian on Twitter 
here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!

Brian Thompson

Thorny Bleeder

Tuesday
Apr262011

Cloud Music Vs. Subscription Music - Episode 6 of The Music Biz Weekly Podcast

The Music Biz Weekly PodcastWelcome to episode six of The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson.

Each week Michael and Brian will discuss the latest events in the music business and music marketing events and techniques.

This week’s episode, April 22, 2011 – Cloud Music Vs. Subscription Music

 

Episode 6: The Music Biz Weekly Podcast - Cloud Music vs. Subscription Music by Thorny Bleeder

You can subscribe to the podcast in iTunes.

Please leave feedback and comments, we want to hear what you think.

Tune in every week for the latest discussions and comments on the music business

Be sure to follow both Michael and Brian on Twitter for updates on each week’s podcast.



Monday
Apr252011

Always Be Available

Nearly everyone has accepted the new normal today - if you don’t let your fans buy it, they will steal it. Even the major labels (the last people to any progressive idea these days) have gotten the message and have started to release singles on iTunes the second they go to radio. The memo is spreading across the music business fast - Always Be Available (ABA) or lose the chance to make a sale and earn a fan.

Click to read more ...

Monday
Apr252011

Music website launched for the Midlands

A music news, reviews, and entertainment website has been lauched in the Midlands.

Electric Banana offers media students and amateur writers an opportunity to gain music journalism experience. While offering a platform for young writers, the website also hopes to promote Midlands venues and gig promoters to an audience right across the UK.

Are there any organisations that would be able to support us? We don’t require funding, but help spreading the news would be fantastic.

Any suggestions would be greatly appreciated.

Thanks

Monday
Apr182011

The Unofficial Guide to Mobile Roadie Core 

Have you ever considered creating your own iPhone app? Mobile Roadie is the best turnkey app creation tools on the market and since I’ve just successfully released my own app, i’d like to share the step by step process with you. Read on to discover how I took a few hundred dollars and flipped it into my own app within weeks.

Click to read more ...

Sunday
Apr172011

Music Business Is Ever Changing

The changing face of the music biz.

Click to read more ...

Friday
Apr152011

Episode 5: The Music Biz Weekly Podcast - Social Media Etiquette

Here it is folks, this week’s episode of The Music Biz Weekly Podcast, with your hosts Brian Thompson from Thorny Bleeder and Michael Brandvold from Michael Brandvold Marketing

This week’s discussion is about Social Media etiquette on Facebook and Twitter, along with some additional tips and tricks to help take you to the next level of engagement and interactivity with your followers and fans.

Episode 5 Music Biz Weekly Podcast - Social Media Etiquette by MichaelBrandvoldMarketing

Be sure to follow Brian on Twitter here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!

Thanks for listening, see you again next week!

Brian

Tuesday
Apr122011

Music Service Research!

Hey fellow musicians! Think you could fill in my survey? The feedback is very important

http://www.surveymonkey.com/s/KKPVCN9

Cheers guys

Tuesday
Apr122011

Artist Advice: Get an Extra 5% from iTunes

The majority of artists already have their music on iTunes, thanks to simple services like CD Baby and Tunecore. You get 70% of the money every time someone buys your album. But if you are sending you fans to iTunes, you need to sign up for an iTunes Affiliate Account to earn an extra 5% every time one of your fans buys something after clicking on your link! This article tells you how.

Click to read more ...