SINGLE MUSIC: The New One-Stop Shop Store For Direct-To-Fan Music Sales 
December 18, 2018
Kelly Walsh in Direct-to-fan, MUSIC MERCHANDISING, music technology, music technology

SINGLE MUSIC is the brand-new industry app is exclusively aligned with Shopify to enable and empower artists and labels to directly sell music via their official web sites with instant reporting to Nielsen for official Billboard chart tallying. After its soft launch this past spring, SINGLE MUSIC continues to rapidly grow. 

This exciting new paradigm for direct-to-consumer music sales has aligned itself with many top merchandising companies such as Live Nation Merch, Futureshirts, The Hyv, Absolute Merch, Top Drawer Merch and others which includes managing the ecommerce for artists like Nine Inch Nails, Beck, Ryan Adams, LANY, RL Grime, Queens of The Stone Age, Harry Styles, R.E.M., Nirvana and many more. 

We pride ourselves in offering customized marketing and e-commerce services that meet our clients’ unique needs. Single has been a key part of our mix, by offering us a simple and reliable way to bundle digital music with pre-orders, products bundles and more…and all units are promptly reported to SoundScan. When working with Single, you’re working with real people who are available, ready to help, and they don’t hesitate to ask for feedback—and then turn that feedback into a reality.” - Josh Thompson, Futureshirts
Through their relationships with merchandisers, SINGLE has also united with such artists as Lil Peep (for his posthumous album, Come Over When You’re Sober, Pt. 2), Gwen Stefani (her newly released deluxe reissue of her holiday album, You Make it Feel Like Christmas) and Wu-Tang Clan (for the physical release of the 25th anniversary of “36 Chambers”).
For the Lil Peep album, SINGLE MUSIC has revealed sales figures of over 36,000 from their platform. 
Total digital purchases fulfilled overall via SINGLE MUSIC, including singles and EPs, is over 175,000.
Watch a trailer for SINGLE MUSIC here and see artist endorsement quotes here.

As a result of this innovation, each artist store can now become a one-stop shop for both physical and digital music, streamlining the respective methods of sale under one roof for the very first time. 
Additionally, by selling direct to the consumer, artists and labels receive fan demographics for future marketing efforts and release news. Moreover, it remains Nielsen-compliant in regard to official rules for popular “Bundled” package sales (i.e. physical product accompanied by a digital download). 
Artists are also able to release and sell music instantly, without the multi-week waiting periods typically required by other platforms. With SINGLE, artists can run their own album presales and sell individual tracks alongside an album or bundle digital with any physical product - all reporting to SoundScan.  Thanks to Shopify’s social integrations, artists can even sell on Facebook, Instagram, and Pinterest.
Among a string of early success stories, SINGLE MUSIC notably stands out as the reporting partner or direct-to-fan digital solution for a total of five number one albums this year. These include the below:
· Thirty Seconds to Mars - America - #1 Alternative Albums, Top Rock Albums, Alternative Album Sales, Rock Album Sales
· Kacey Musgraves - Golden Hour - #1 Top Country Albums, Country Album Sales
· Peter Hollens - Legendary Folk Songs - #1 Classical Albums, Classical Crossover Albums
· For King & Country - Burn the Ships - #1 Christian Album Sales, Top Christian Albums
· John Prine - Tree of Forgiveness - #1 Americana/Folk Album, Americana/Folk Album Sales

SINGLE MUSIC was created by entrepreneur and musician Tommy Stalknecht, who is CEO of the company which is based in Nashville and operated by a team of five employees.  “Having worked on hundreds of websites and stores for artists of varying career success,” says Stalknecht, “there has always been one thing that never made much sense--why are artists selling their merch direct, but sending fans elsewhere for music? You’ve got a perfectly good shop where you control everything— bring your music home!”  
Learn more about SINGLE MUSIC at
Homepage: https://singlemusic.com/
Shopify App Listing: https://apps.shopify.com/single
Instagram: @singlemusic.co
Twitter: @singlemusic_co

 

Article originally appeared on Music Think Tank (http://www.musicthinktank.com/).
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