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Music Think Tank Open

Anybody (no really anybody) can contribute anything relevant to this page…All mp3s should be posted on the MTT radio page. If you cannot find your post here, your article may have been moved to the MTT homepage.

If you would like Music Think Tank to publish your contribution, please read our posting guidelines and our posting advice.

Entries in distribution (9)

Wednesday
Feb192014

Purify Media Launches PurifyArt.com: Company Directly Links Artists and Fans Through Ad-free Platform

Purify Media announced the release of PurifyArt.com, an ad-free service directly connecting artists and fans. A first of its kind, PurifyArt.com enables artists and fans to find and promote music, images and video on one platform, maximizing the revenue artists and companies receive for sharing and selling content while providing viewers one affordable, complete, and interactive online service.

Click to read more ...

Wednesday
Jan222014

How Artists Should Deal with Auto-Renewing Contracts

It’s easy to fall into the routine of scrolling past terms conditions agreements without thinking much about them. However, they can often affect the future of your music, where it can be released, who controls it, and how it can be distributed. For example, a licensing agreement can change how future revenues are received (or waive future royalties entirely); a contract with one distributor might limit future opportunities with another; some sponsorship agreements will bind you/your band members to one specific type of product. These are all instances when you are limited by the choices made without full consideration of long-term effects.

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Friday
Jul192013

The Filter For New Music

More and more music is coming online everyday, and the quantity is starting to get in the way of finding true quality. We need a filter to locate and share the best of the newest music, regardless of the platform is comes from.

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Tuesday
Apr232013

Distribution

 By, Wendy Day

A very important aspect of selling your own music is getting it to the consumers via digital download sales sites and getting CDs into retail stores. Getting onto digital sites is as easy as uploading the music—it takes up no retail space, so it’s relatively easy to get accepted onto any music sales website through an aggregator.  

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Friday
Nov302012

MondoTunes, CDBaby, TuneCore, and ReverbNation: How They Measure Up

If you wanted to sell music around the world twenty years ago, you needed to get picked up by a major label. That meant demo tapes, postal services, and constant performing on tours. That was all a ton of fun, but extremely hard work and very expensive, besides. That’s where music distribution online comes in.

 

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Tuesday
Dec142010

Share And Earn

Today, thinking about ways of selling content online, especially music, demands to take a close look at even distribution channels you didn’t bother to think of before.

You simply can’t afford to miss any options for sales any more. As album sales still drop and single downloads do not compensate for the loss of physical sales diversification of revenues is gaining more and more relevance.

The crux of diversification is that new revenue models must not cannibalize existing products.

So let’s think of revenue channels that do not concern physical media or downloads but opening revenues without loosing channels you already have.

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Monday
Nov012010

Relationships Are The New Distribution

Social Media superhero Chris Brogan recently wrote a post on the basics – the 4 P’s of marketing(product, price, place, and promotion) and talked about how many people don’t spend enough time on their Product, and try to make up for it in Promotion. If that doesn’t work they try competing on Price. But rarely is much time spent thinking about Place.

This got me thinking about how music is marketed, and how absolutely right he is. A lot of indie musicians tend to spend the majority of their time on Product and Promotion, with Price usually being the standard $0.99 per track. The common mistake is in thinking that Place, which is your distribution, is taken care of once you’ve gotten your music up on iTunes or Bandcamp.

I think we need to start thinking of distribution as more than just where people download or buy your music from, and maybe shuffle a few P’s around in the process.

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Monday
Feb222010

The Process of Innovation - Think Social!

This is an awesome topic that I love to share with people whenever I can.

Innovation is something that can be thought of in several different ways, however there are good ways, and then there are better ones.

Innovation can be basically anything that solves a problem that has not been previously solved, or it can be something that solves a problem that was previously solved, while solving other problems at the same time(these are the better ones).

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Tuesday
Jan122010

The invention of the Toolbox, and how it can save Music

What came first, the toolbox or the tool? This is not a trick question, it’s obviously the tool, and we have proof. However, with the emergence of more tools, and more applications for these tools, it became apparent that another tool, a tool’s tool, was needed: the Toolbox.

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