What if we are all wrong?
December 10, 2009
craig dalley

first off lemme say i love this site i read it all the time, i truely find it invaluable. i also read alot of the members personal blogs and i think there are some amazingly creative and intelligent people here….having said that WHAT IF WE ARE ALL WRONG!?

I would say(correct me if im wrong) most of the people here are definitly team music 2.0, we are not afraid of technology we embrace it, we use it to try and create lasting impressions on people, the “other side” well not so much or rather they are slow at accepting what music has becoming or is becoming, because we all know the game is constantly changing, and sometimes they even refuse to change

i find myself reading this site and others and going wow thats an amazing idea half the time i read something, but I get the impression that there are alot of people myself included, along with most of the people who post on here or have their own blogs……(im not quite sure with how to say this cause i know its going to come out wrong so hang with me while im trying to get to the point) they may have a great idea how to do this or do that or general guidlines of what to do or not do, some even have grand ideas of things that are “game changing” but it seems to me it all boils down to the industry is screwed up and all over the place and everyone is just trying to find their way…..

 

We think we know how to get it back on track…..we should embrace technology, develop new ones use whats available to make it work, let go of the old ways they are just holding things back, They think if they just could control things again everything would be back to “normal” again, the new technologies are ruining everything…………. there are even people who ride the fence

what if all of us have got it all wrong?!!!!

does any one ever think that?

i mean i definitly agree the industry is in bad shape, but this is an immensly complex situation. have you ever stopped thinking about how to solve the problem and really dug down deep, tried to see every single aspect as a whole and thot

what if while we are trying to fix the problem, our solutions are based on a false assumption of what the actual problem is!!

think about it in a complex situation like the music industry that touches so many different variables it wouldnt be hard to lose track of the real problems

 

 

ending notes****

i wrote this post for 3 reasons

1. i was talking to a friend of mine who manages a few i would say medium sized bands( couple on majors couple on indies all of them ful time touring bands) and he called me to vent cause he had like 40 emails and 10 voice mails from bands who called him about managing them, and he said that almost every one of them pretty much their first words were “we have this marketing budget” or “we have a great business plan” or something along the lines of those types of statements, and while he appreciates the professionalism he was pretty much like I HAVENT EVEN HEARD YOUR MUSIC YET! he was like wheres the music!! stop telling me how much money your going to make me just let me hear really good solid music

2. it may be just me but i kina feel the same way, i mean every blog i read or music site i visit is allways like learn to market yourself blah blah blah, do this itll work dont do that it wont work, learn how to capture your audience with great twitter post…. you get my drift. i think ive read one post recently that had anything to do with the actual music!!! and it was on mtt and it was somebodies tips to mixing, thats what im talking about where the tips on how to write better music or better lyrics, how to shape melodies, or use layerings, teach people guys what an arrangement is…music people its about music or rather it should be

3. this was a random musing not sure where i saw it but, i know ive heard it a 1000 times…get a good recording of your demo or no one will pay attention to it, this one im solely talking about people who write a few songs and send them out to industry people……my question is this why do those people say that, is it because they want to see a level of commitment from the artist? maybe. or maybe its cause without “production” most people in the industry wouldnt be able to recognize a great song if it hit them in the face!!!! the ease at which you can make a really good sounding demo in your house for next to nothing hasnt always been around, people did the best they could and hoped somebody heard the MUSIC not the ENGINEERING

 

thats all ive got to say comment away!

 

 

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