April 14, 2021 In this article, we explore how to build meaningful engagement and suggest your website and first-party data has a bigger role to play.
Advice, Fans, Social Media tagged Fan Engagement, data, social media, website November 19, 2020 Since 2018, UMEK has produced eight #1 tracks and 46 tracks that charted among Beatport’s Top 100. His label, 1605, launched 13 years ago, is also among the Top 10 labels on Beatport, signing rising talent such as Cosmic Boys, Space 92, and Teenage Mutants.
It’s one of the biggest comebacks any techno artist and label have made in recent years. How did they do it? By combining their 30-year industry experience and talent with data science – something that most of the music industry still sleeps on.
Music Business, Music Business Models, Promotion tagged Music Data, analytics, beatport, data, music business, umek, viberate May 22, 2019 Whether you like it or not, every social media site and music streaming platform is collecting loads of data about their users. This information can be used to your advantage to draw powerful insights about your audience.
February 18, 2019 This year, the battle lines are being drawn in the fight for consumer privacy.
In January, Apple CEO Tim Cook, took a stand for consumer privacy rights in an article for Time Magazine, asserting that consumers have a right to know how their data is being used.
The past few years have been like the “wild west” in data harvesting. Taking a stand for consumer privacy at this moment in time is a calculated move on Apple’s part. Building trust around data and privacy is necessary in today’s digital world.
October 2, 2018 This post by Lisa Occhino originally appeared on the Bandzoogle Blog
As we’re sure you’ve heard countless times over the last several years, the chances of making a living solely off of streaming income are slim to none. But does that mean that making your music available on streaming services is pointless? Far from it.
Major platforms like Spotify, Pandora, and Apple Music have begun rolling out robust dashboards for artists to not only track and analyze how your songs are performing, but also to provide you with invaluable streaming data that can help you understand who your audience is, where to tour, how to most effectively spend your marketing dollars, and much more.
March 13, 2018 No doubt we’re living in a golden age of technology options for musicians. Whether we’re talking tuners, recorders, tabs, metronomes, virtual tour assistants, virtual tutors, or virtual songwriting assistants, you can have it all on a single device that fits in your pocket. But with great power comes great responsibility — that is, the responsibility to make sure you know what’s up with things like data collection and security.
Apps & Mobile, Music Tech tagged Apps, data, mobile, mobile apps, security