Sell-Out Shows With Gigantic’s Five Tips To Master Social

With hundreds of shows on sale weekly and 3.5 million tickets sold in the last five years, Gigantic is one of the UK’s best-known independent ticketing agencies, selling tickets to big events such as Ed Sheeran, Reading & Leeds and Download Festival.

Driving ticket sales through exciting social media campaigns and engaging with music fans is the responsibility of social media guru, Elizabeth Gracie. She knows exactly what it takes to sell-out shows with social.   

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Secondary Ticketing: The Bane Of Live Music

by Juan Carlos Cardenas from Berklee’s Music Business Journal, thembj.org. 

Music Business Worldwide (MBW), a fellow publication, estimates that Mumford & Sons, the acclaimed British alternative-rock band, lost a minimum of three million dollars to the hands of scalpers and secondary ticketing sites in 2016. The figure could be half of that and still give pause for thought. As MBW suggests, moreover, it may well be that other prominent artists including Adele, Chance the Rapper, Radiohead, Iron Maiden, and The Pixies, are suffering a similar fate.

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