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April 29, 2013 Hey guys. Today I wanted to talk a little about the social giant ‘FB’. How to promote your music on Facebook, and why the majority of musicians are using it in the wrong way. That’s right; A lot of people aren’t using it right! Furthermore, a lot of musicians have unrealistic expectations about what Facebook should be used for. You’ll know if this is the case if:
November 29, 2012 The latest update to Facebook’s ‘Edgerank’ algorithm is a bit confusing and has many of you concerned about losing access to your Facebook fanbase. There are differing opinions on why the change was made (whether it was to force you to pay for ads or — the more likely scenario — to take clutter out of newsfeeds).
Here are some tips to help you avoid your Facebook posts getting lost in the clutter:
Some bands are asking their fans to click “show in newsfeed,” which ensures that the band’s posts will… show in their fans’ newsfeeds! This is not recommended. Yes, it will work for those fans who can’t see your posts in their newsfeed, but Edgerank changes went into effect in late September; if your fans can already see your post in their newsfeed asking them to take such an action, having them go to your page and check a box that is already checked may cause confusion and even some accidental un-checks!
Marketing, Social Media | tagged facebook ads, facebook fan page, facebook marketing