The image above and the following songs are provided by World Around Records. The Look by S. Maharba Semuta by Dr. Quandary Tribute to Thay by Daimyo!
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Numerous authors contribute to Music Think Tank.  If you have a notable music industry background, and you would like to contribute, please begin by contributing to MTT Open.

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Wednesday
01Jul

Preparing for a Vocal Recording Session

Lets face it -- preparation for anything tends to be kind of a bitch. Practicing all the parts of the music to a metronome, setting up microphone stands, setting levels/compressors/effects, laying carpets and other ghetto ways to deaden ugly frequencies. All in hopes that it will make your music sound sexier.

Last summer, while recording my band a few demo tracks, I seriously underestimated how long it would take to prep for each recording session. It was the sole reason our demo project turned into a rush job, and our recordings definitely suffered because of it!

Vocals, in particular, were a super-robo-bitch. It figures I'd find an article giving advice on how to prepare effectively NOW, and not 6 months ago. Anyway, this little ditty makes some excellent points that I'd like to share!

picture obtained at Macidol.com


1. WRITE DOWN THE LYRICS!! There's nothing worse than a singer showing up for a session thinking he knows all the words and starts brain farting all over what could have been some great takes.

2. Set up the microphone prior to the session. The microphone should be positioned accordingly and the preamp levels should be set to some sort of baseline level so only minor adjustments need to be made once the sesh starts.

3. Patch reverb into the monitoring chain. Not necessary but it helps the singer and you get an idea of how the track will sound in the final mix

4. Digital sessions are organized and ready for playback. In the actual project file in whatever sequencer you are using (ProTools, Sonar, Cubase, etc), make sure to create several empty tracks in advance so time isn't wasted moving things around during the session. Also, make sure you are able to playback the entire mix when needed - freeze some tracks if necessary!

5. IMPORTANT - MAKE SURE THE VOCALIST IS COMFORTABLE. Keep extra people, friends, enemies away from the session. The last thing a vocalist will want to hear is people cracking jokes about the session. Make refreshments available too! (water, wine, lemon juice, whatever their preference).

6. Don't make them practice too long beforehand. Vocalists tend to give their best performances during the 1st hour of recording. Don't waste it with a bunch of do-re-me's.

7. NO Negative Feedback! Don't tell a vocalist that a take was bad, or flat, or sharp, or poopydoodies. He/she will most likely start to hate you. Keep everything positive, compliment them when you hear something you like and ask them what THEY thought of the take if you thought something was off. Usually they will admit it.

8. Is the material ready? Are the melodies tight, rehearsed and polished accordingly? Is the singer satisfied with the arrangement of the lyrics? These questions must be addressed pre-session. I know from experience with my band because we skipped this vital step and ending up having to tailor some things here and there. This took lots of time, and our recordings suffered.

“Success always comes when preparation meets opportunity” -Henry Hartman

_chris

 

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Chris Bracco is an aspiring producer/music biz entrepreneur. Chris currently attends Penn State University, working towards a major in Business Management and minor in Music Technology. He is also currently interning for Ariel Publicity & Cyber PR, doing promotion for artists they represent. He also plays guitar in & manages a funky rap/rock quintet named "A.S.B.P.K."

If you would like to learn a bit more about Chris, please visit his personal e-portfolio, his blog or his band's website:
Chris Bracco's E-Portfolio
Tight Mix -- The Future of Music & Audio Recording
A.S.B.P.K. Music

If you would like to contact Chris, please don’t hesitate to e-mail him at cob5020@psu.edu

Wednesday
01Jul

Miles Davis Album Art - hot web site to check out

If you like looking at really well done sites that feature music or music related stuff, you have to see Tyler Thompson's page featuring Miles Davis Album Art.  Great design work!

NEWTOYORK was created using SquareSpace.  Here's the link to the hack that tells you how to recreate this page.

Thursday
25Jun

Fame at any price. Tell the best story and win the contest...

Over the last five years, I have heard some pretty funny and some absolutely amazing stories about what artists have done, and about what artists have been asked to do, to obtain the exposure they are seeking (i.e.: to get signed, to get on the radio, to get into a club, etc.).

Music Think Tank will give a month (at least) of free exposure (you take over the top banner of Music Think Tank occupied now by World Around Records) to the person that tells the best (funny, interesting, amazing, rude, etc.) story in the comments below.

The story has to be absolutely true, but you don't have to mention names unless you want to!

Some of the regular MTT authors will judge the contest. Contest ends July 1st. If you win, you can promote ANYTHING that has to do with the music industry, as long as what you are promoting is tasteful and appropriate.

Thursday
25Jun

What artists should know about Stereofame

I've written "what artists should know" articles on Last.fm, Jango, and thesixtyone, but after months of casual participation, I can't seem to get anywhere on Stereofame. Rather than bore you with my less than noteworthy experience, I turned to the undisputed kings of the site, Temple Scene. Philippe Rose and Ric Levy make phenomenal electronica-tinged pop, but we all know it takes more than great music to get heard. Ric shares his experience and advice below.

Click to read more ...

Sunday
21Jun

Show success before asking for help

From 1990 to 1992 I ran the New York archives at Warner/Chappell Music Publishing.

(The music publishing business gives a cash advance to a songwriter in return for owning half the income generated from their songs. The publisher is betting that the songs will earn at least that much, whether recorded by a famous artist or the songwriter themselves.)

One day, as I walked by someone's desk, I noticed she had accidently left out the balance sheet showing every songwriter signed to the New York office, their cash advance, and how much they had earned. I quickly took it to the Xerox machine, made a copy, and put it back.

Click to read more ...

Thursday
18Jun

Please contribute to HypeBot's Success List...

Bruce Houghton just started an ongoing list of artists that are achieving real success outside of the major label system.  Contributing to this list helps everyone to understand what's possible in this industry.

I want to add a few criteria (if I can?) for putting artists on this list..

- If previously signed to a major label (or an affiliate of a major) that previously obtained radio play for the artist, please disclose this.

- Success to me = each band member (or the artist) is consistently generating over $50,000 USD a year after all expenses are paid (including health insurance).  You can live on less, but if you are going to dedicate your youth to music, I would target $50K (at the very least) as a measure of financial 'success'.

Please contribute to the list.

Wednesday
17Jun

Shut up! Announcing your plans makes you less motivated to accomplish them.

Shouldn't you announce your goals, so friends can support you?

Isn't it good networking to tell people about your upcoming projects?

Doesn't the “law of attraction” mean you should state your intention, and visualize the goal as already yours?

Nope.

Tests done since 1933 show that people who talk about their intentions are less likely to make them happen.

Click to read more ...

Sunday
14Jun

Basic Marketing Principles For Artists - Part 2: Increasing the Frequency of Purchases

The first piece in this series focused on increasing the amount of fans and how this is a necessary step towards success. Part 2 of the basic three principles is increasing the frequency of purchases.

The cornerstone of this is simple: You can not only sell music.
In order to get the frequency of purchases up you must provide something that actually gets your fans to buy more frequently.

If you are only selling one album or one set of MP3s, it's pretty near impossible to get this step accomplished because your core fans will only have one thing to buy (therefore making frequency non-existent).

Billboard recently reported that over 2,500 record stores have closed in the US since 2005. This points out to one very clear conclusion: People are buying fewer CDs (of course we already knew this) but think about it –

Are you only selling music?

Click to read more ...

Friday
12Jun

The Hector Letter

Hector from The Hector Fund has a love/hate relationship with The Lefsetz Letter…so he manages this internal conflict by offering this, The Hector Letter. As Bob himself might say, “Because it’s RELEVANT”.

Today’s industry is a sham. Artists make music that nobody claims they want to hear, and the folks that people do listen to suck. Driving down Blue Hill Ave, I pop a tape into my deck and prepare to be amazed. My pal Kato over at Fenway sent it to me. He knows what’s up. He manages MGMT - one of the biggest acts in the world right now

“I was born in a barrel of butcher knives/Shot in the ass with two Colt .45s”

Click to read more ...