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Entries in Music (59)

Wednesday
Sep212016

Musicology

The musicology is the scientific or academic study of all phenomena related to music, as its physical basis, its history and its relationship to the human being and society. Their guidelines are very diverse, emphasize different work areas, objects of study and research problems. Musicology it defined and developed very differently according to the different national traditions.

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Wednesday
Sep142016

Should I Write Original Music Or Music That Sells?

Have you ever noticed that the music you love to write, always ends up being the music people hate? Yet, your worst written songs, the songs you said “I can’t believe I wrote this POS” are somehow, magically, the ones everyone loves? What’s up with that?

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Monday
Sep122016

Marketing Yourself As An Artist

By, Wendy Day

Marketing is the overall image and awareness that is put forth by your brand as you advertise, promote, do interviews and basically spread the word about your music (which is your product). You need to know exactly who will buy your music, and tailor your marketing campaign to them. The best method to draw in fans is “word of mouth,” so therefore your goal should always be to spark positive conversation (word of mouth) about you and your music.

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Thursday
Aug252016

4 Ways To Make Your Next Rock Concert Legit

Few people can disclose that they have never been to a concert and if they can, one of their top wishes is to attend one. From the heart-throbbing sound to the exhilaration goer’s experience, rock concerts are said to be the time of anyone’s lives. Though most believe that there are expectations when going to a concert, the best actions anyone can take is to keep it simple, relaxed, and to have a good time. Making your next rock concert legit is far easier than you think.

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Tuesday
Aug092016

Music Celebration: 4 Must-Have Items For Any Concert

Going to a concert soon? Then you’ll need to know about our must-haves for every concert. Make sure you’ve got these four things to make your experience truly great.

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Friday
Jul292016

3 Tips For Expanding Your Career Beyond Music

Limiting your options to being only a musician is like saying you’re only going to try one instrument. The journey is the destination, and most successful musicians ended up where they are not because of their musical abilities but because of their abilities to venture into other areas of business.

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Thursday
May122016

Protecting Yourself And Your Fans From Getting Hacked

In late 2015, music distributor TuneCore announced it was the target of a security breach that ultimately compromised some of its customers’ personal information. Fortunately, no music files were compromised. But TuneCore admitted names, email addresses, passwords, and mailing addresses were exposed.

You may think that would never happen to your music business, and breathe a sigh of relief that your own system doesn’t store customers’ financial info. But TuneCore customers had their mailing address, bank addresses and last four digits of their credit cards on file. It’s really not that difficult to take the leap and connect that information in order to make fraudulent purchases and steal someone’s financial identity.

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Monday
May022016

How Big Is The Music Business, Really?

Despite music being more accessible than ever before, feelings of unfair treatment and unfair compensation are rampant among musicians at all levels. Although Spotify takes the brunt of the blame, there are a lot of factors at play (the jury is split on the effects of piracy) and this isn’t the first time musicians have felt unfairly compensated for their music.

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Wednesday
Mar092016

Music Videos Have Leaped From Entertainment To Experience, Thanks To Social Media

The talent-hunting reality shows may have started it, but music videos in general, and social media sites, YouTube in particular, have transformed and rebranded music and their artists from entertainment to a lifestyle experience. The interactive component in shows like American Idol, America’s Got Talent, The Voice, and their various versions have given their millions of viewers part of the power to decide who wins and who loses.

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Thursday
Jan212016

Follow The Music: Top 5 Cities For Aspiring Musicians

Ready to make your big break in the music business? It might be time to pack up your band and head to a brand new city. Get inspiration from this list of the top 5 musical cities in the country.

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Thursday
Dec032015

New Year's Resolutions

The time of year for New Year’s Resolutions is almost upon us again, and with it will come fair-weather promises to ourselves to get into shape, cut down on alcohol, and maybe tidy the garage. For many of you who frequent this site, the New Year’s Resolution will be something along the lines of a fairly vague ‘be more successful’, and that in and of itself is fine, but I’d like to invite you to take a step back a little.

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Friday
Nov272015

Millennial's Relationship To Music Consumption, By A Millenial

After reading Pierre Priot’s impressions on the relationship my generation has to music consumption (published here few days ago) I felt that, as a Millennial myself I should share my personal view on the matter. Although I can only relate to the European market, and from my own environment, I hope my thoughts will give you more insights into my generation’s mind.

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Friday
Nov132015

A Rich-Kid's Game?

As a struggling artist (aren’t we all?), have you ever noticed that those who struggle the least seem to get the most success?

Let’s look at an example. Let’s call him A. West…..no wait, that’s too obvious. Let’s call him Anthony W. Anthony W used to front an underground, but rising band in the UK. This band did a tour as they were just breaking through, and claimed to let a band from each of the cities they were visiting open for them, all they had to do was get their fans to go and like them on Facebook and comment their preferred band’s name on a status.

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Thursday
Nov052015

5 Ways To Integrate Playlisting Into Your Digital Marketing Campaign

 So you have a new track and you’re ready to release it. Great work! What’s your game plan?

There are many marketing avenues for you to map out before you’re ready to release, and each one is just as important as the next. In fact, it’s the decisions you make right now that will either launch your career to new heights, or simply simmer away into obscurity.

Out of the many avenues you are strategizing when it comes to launching your song, one you must consider spending some time on is the phenomenon of Playlisting - which simply refers to a list of songs compiled to represent a certain mood, genre, or event. Playlists are how music fans are discovering most of their new music these days, thanks to the current boom of streaming services like Spotify, Rdio, Deezer, Songza, and Pandora. In fact, Spotify users find, on average, 26 new artists a month through the platform. That’s pretty cool.

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