Connect With Us

Enter your email address:

Delivered by FeedBurner

 

 

• MTT POSTS BY CATEGORY
SEARCH

 

Entries in streaming (32)

Wednesday
Aug292018

Crash Course On Using Spotify And Other Streaming Services - For Independent Acts

The subscription-based music streaming model of Spotify and others – at the moment – makes it extremely unlikely for independent artists to make any significant money from sales of their music directly via those services.

It’s still also yet to be proven as a viable business model in itself, even after hundreds of millions of pounds invested in it. However, subscription-based streaming (although it will change and evolve) is here to stay, for the foreseeable future.

Click to read more ...

Monday
Aug272018

How To Get Your Music Featured On Spotify Playlists

This guest post by Lisa Occhino originally appeared on the Bandzoogle Blog 

Stream counts are a big indicator of success on Spotify, but there’s another factor that plays an enormous role: the number of times your tracks have been added to playlists.

According to BuzzFeed, one out of five plays across all streaming services happens within a playlist, and that number continues to grow. Half of Spotify’s global users listen to human-curated playlists (as opposed to algorithmic playlists), which generate more than a billion plays per week.

Click to read more ...

Saturday
May052018

Streaming Is Killed The CD - And It's OK

Earlier this year, US-based supermarket chain Best Buy announced it will no longer carry music on physical support - CDs, mostly - due to its dwindling record sales. According to sources speaking to Billboard Magazine, the chain was making a mere $40 million a year from record sales, a sum that’s apparently too small to carry on. Best Buy plans to completely eliminate CDs from its stores by July 1st, the sources say, but it will continue to sell vinyl for at least two more years (albeit it will likely move them next to the turntables it sells).

Click to read more ...

Monday
Apr232018

8 Reasons Why Artist To Fan Social Apps Work

The big social networks should be seen as the top of the funnel in converting your followers into dedicated fans. Here are the top 8 reasons you should use a GigRev Powered direct-to-fan micro-community platform to build a digital fan club and bring fans closer.

Click to read more ...

Saturday
Mar242018

How To Get Your Music On A Spotify Playlist (From A Band That Has)

How you get your music on a Spotify playlists is a hot topic. Most people expect there to be a simple, golden bullet solution. Who can I pay? Who do I email? From experience, the reality is quite different. In this article we’ll tell you the approach we took with The Daydream Club, an independent artist that has amassed over 40,000,000 Spotify plays and regularly attracts between 500,000 and 1,000,000 streams per month.

Click to read more ...

Thursday
Mar082018

Cord Cutting And On-Demand: How We Consume Media In 2018

In the last few decades, we’ve had the chance to see the amazing evolutionary process of the ways we consume media. Those born in the 1970s have seen the emergence and downfall of a series of standards (even the ones that have won the various “format wars”): Betamax and VHS, audio tapes, CDs, DVDs, Blu-Ray and HD-DVD, digital downloads, and now streaming.

Click to read more ...

Monday
Jan292018

Marketing Your Band: 13 Essential Strategies

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

Once you’ve decided that you’re getting pretty serious about this whole music career thing, you know that you have to start putting in the effort to come up with effective band marketing ideas.

But if you haven’t gotten much farther than “make a Facebook fan page and post a bunch of stuff,” don’t worry — we’ve got you covered with 13 essential marketing strategies to add to your list!

Click to read more ...

Thursday
Aug102017

(De)Value Of Online Content?

There has been a fundamental pivot in the way we create, consume, and share content. As the entertainment industry has shifted from analog to digital, the behavior on how the consumers spend money for online content has significantly changed. The question is whether this content should be free and accessible to everyone (if so, to what extent), or should artists, content creators, and influencers properly charge for the online content they create. If we believe that all online content should be free, will there ever be any motivation to buy this content, and if we believe that it should not be free, are we losing out on a larger fan base?

Click to read more ...

Friday
Jun162017

Tips For Getting Verified On Shazam And Accessing Analytics

Join Shazam’s community of artists on the blue carpet! Getting verified on this platform is simple and can help you to connect with more fans. Shazam is the place where the world discovers music…and often where artists can engage with fans long before other social networks. Join the likes of Armin van Buren, Major Lazer, and more!

Click to read more ...

Thursday
Apr272017

Spot On Track And Its Benefits To Fans And Musicians

Ever wonder what songs, artists or playlists are hot now?

Spot On Track is here to help. Spot On Track is a tool that helps listeners follow their favorite artists, songs, playlists, etc. and see how they are doing on a billboard chart standpoint.

Spot On Track is a useful tool for listeners because they are able to listen to their favorite artists and see exactly how they are doing on a billboard standpoint. Having easy to view charts, graphics and being a free beta app makes Spot On Track very user-friendly and definitely something to look into trying out. Fans are also able to see what countries their favorite artists are the most popular in.

Click to read more ...

Monday
Oct312016

Is It Time To Save Music?

In an article recently published by Paul Resnikoff, he wraps up the facts that detail all the problems that are killing the music business, the industry the artists, and eventually music as the form of art that we all love.

This is so depressing to read, yet so true, that the earlier we deal with, the better.
Paul’s article had me inspired to take action and write this in response.
We have to do our best to save music!

Click to read more ...

Friday
Oct282016

Is There Room For Old Fashioned Values In Today’s Music Industry?

Getting a record deal has never been easy. Even back in the days when the A&R man was your friend and an artist could make a substantial living from physical sales alone - you still had to be discovered, and nurtured, by someone with clout, connections, resources and know-how. But perhaps a musician was judged more on talent back then, rather than a hook or gimmick.

Click to read more ...

Tuesday
Sep202016

Why The Streaming Business Model Is Broken

So reports are claiming more and more users are embracing the subscription streaming service. As a matter of fact, Spotify just passed the 40M milestone.
Should we actually celebrate? Is this good news for musicians, creators and all copyright holders? Or is this just a revenue growth for Daniel Ek and his fellow startups moguls?

So here’s the deal: streaming services are gaining more audience everyday, scoring more subscribers.

Click to read more ...

Friday
Apr082016

7 Promotional Stunts You Can Do With Your Leftover CDs

With the rise of the streaming convenience, chances are not a lot of people are buying your CDs at your live shows.

They’d rather know if they can find you on Spotify so they can look you up on their phone.

Don’t get me wrong. It’s not because they don’t want to buy your merchandise. They might even be asking you that question at the same time they’re buying a t-shirt you’re selling for five times the price of your EP.

Click to read more ...