The Successful DIY Indie Artist Series - Project

There’s too much back and forth about who’s finding success and why in the DIY independent artist scene, so i’ve decided to go out and do some deep investigative research to pull all the info i can together, and focus on deep patterns and strategies across several facets of how successful DIY’ers have put their career together, what they’re doing, how they manage it, and hopefully uncover what some of the underlying reasons why it’s all working for them, are.

Purpose = Going beyond “surface level” exploration, research, and interviews, on the successful indie artists and bands that are thriving today. Cluster and define correlations and key strategies that are common and prevalent, as well as highlight the business models that are working today. Get candid and get to the “core” of what actually is THE THING that is making some people succesful today and why as Independent artists in the new music business…

There’s a lot of doom and gloom out there… There are a lot of skeptics, naysayers, and doubting thomases out there that perpetuate a vibe of hopelessness in regards to the DIY movement… This is not only unhealthy but destructive, and it ain’t where or what we should be focusing on.

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Tips on Writing an Effective Artist Biography

Album finished? Check. Tour dates? Check. Press photos? Check. Press release? Check. Biography? Urgh! If you’re not a spectacular storyteller or wondrous wordsmith, then the task of writing or updating your biography can seem like an arduous task. However, a biography is an essential item in any musicians marketing tool kit. It positions your brand identity, communicates your key achievements and provides background info to fans and media alike. Here are a few pointers to help you on your way…..

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Are you a 'Gracious' Musician?

As an independent and totally self-managed artist, there are no other managers or publicists to shield and deflect crazy groupies, requests for inappropriate musical collaborations, awkward Facebook friend requests and all the opinions of your non-musical friends who just decided that they want to become your manager.  At this point you have to ask yourself, ‘Am I a gracious musician?’.

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Let's Talk About Google+ For Artists

You would be hard pressed to NOT have heard of Google+, the newest social networking and sharing tool from Google which after one month of existence boasts around 18 million users. Artists are already bombarded with a plethora of tools to help them connect with their fans, but Google+ truly adds some unique features which have great potential for integration into a musician’s marketing arsenal.

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Artist Advice: Tools to Avoid Getting Overwhelmed by Twitter

This article is by Brendan Moore (@webmusicguy), Founder of Receptive Music, a digital marketing agency that makes the web work for artists.

 If you ever wonder how someone following 10,000 people can possibly keep up with their timeline, they either: 1) Don’t, or 2) Use some of the tactics below.

If you continually follow new people on Twitter, you will quickly get a couple hundred (to thousands) of people you are following, and your Twitter timeline will move way too fast to stay up-to-date with.  Worse than that, you will have lost context of who all these people are that you decided to follow.  Here’s how to stay organized:  

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