Connect With Us

Enter your email address:

Delivered by FeedBurner

 

• MTT POSTS BY CATEGORY
SEARCH

 

Entries in DIY (133)

Wednesday
May162018

How To Promote Your Product Or New Project On A Budget

When a product or service promises consumers greater bang for their buck, it’s a powerful motivator. Getting the highest value from spending the least amount of money is what most people want from the products they buy. It’s no different for the marketers themselves. Marketers are always looking for ways to strengthen their return on investment when it comes to promoting a new product or service. Not every business has the promotional resources of Apple or Microsoft, of course, so most businesses won’t be able to use a multimillion-dollar media blitz to advertise a new product or service.

Click to read more ...

Wednesday
May092018

How To Use Merch To Engage Your Fans 

Fan engagement and direct-to-fan are hot topics these days because it’s finally come to light that fans are the real gatekeepers in the music business. And by now we should also know that merchandise is one of the surefire ways that artists can make solid money today. Like most other revenue streams for artists, being successful at your merch biz is highly dependent on your fans. The good news is that in addition to being a cash generator, your merch can actually be used as a fan engagement tool. When you’re using your merch to engage your fans, they’ll feel connected to you.  When they feel connected and as if they are part of your journey, they will be likely to buy more. So how exactly can you use merch to engage your fans? Here are five ways:

Click to read more ...

Tuesday
May012018

Why Everyone Should Try An Instrument At Least Once

But I kept that old bass guitar and every once in a while, I get it out of its case. I strum my fingers across its strings and our two children cover their ears in mortification. I’ll never regret my time spent dabbling in music, primarily for what it taught me about my family, myself, and the real world.

Click to read more ...

Monday
Apr232018

8 Reasons Why Artist To Fan Social Apps Work

The big social networks should be seen as the top of the funnel in converting your followers into dedicated fans. Here are the top 8 reasons you should use a GigRev Powered direct-to-fan micro-community platform to build a digital fan club and bring fans closer.

Click to read more ...

Tuesday
Apr172018

20 Creative Marketing Resources For Musicians On A Budget

If you’re like most musicians from humble beginnings, you likely don’t have a very large pool from which to gather money to support your dreams in the early stages. Here’s a collection of affordable, often free, resources to help you get your feet off the ground and save as much money along the way.

Click to read more ...

Monday
Apr092018

Business Cards For Musicians

Business cards, we’ve all had them. Some of us swear by them, others say “neh” and do away with them. Whatever type you are, I’m sure someone’s handed you one at some point. And you probably thought, “what the hell am I supposed to do with this?” Or maybe you were like “sweet dude, I’m gonna call you right away.” Either way it probably got you thinking. You may have thought, “wow this person really comes prepared.” I seriously doubt you thought, “heh, look this guy, what a dinosaur, still uses business cards.”

In this article we’re going to take a look at a few things you can do with business cards to stand out amongst the sea of musicians out there, and why business cards for musicians still can be used today.

Click to read more ...

Wednesday
Apr042018

The Music Marketing Manifesto: 10 Principles For Success

Five years ago, we were asked to write a simple marketing guide for unsigned bands and independent artists. We came up with ten principles for success and it was shared on the Unsigned Guide Music Blog. Since then the music industry has changed dramatically with the shift from music sales to music access. iTunes has been replaced by Apple Music and downloads with streaming. Spotify is increasingly becoming the default music service for the masses. With these developments ringing in our ears, we decided to update our principles for success.

Click to read more ...

Saturday
Mar242018

How To Get Your Music On A Spotify Playlist (From A Band That Has)

How you get your music on a Spotify playlists is a hot topic. Most people expect there to be a simple, golden bullet solution. Who can I pay? Who do I email? From experience, the reality is quite different. In this article we’ll tell you the approach we took with The Daydream Club, an independent artist that has amassed over 40,000,000 Spotify plays and regularly attracts between 500,000 and 1,000,000 streams per month.

Click to read more ...

Tuesday
Mar202018

Artists & Musicians Are Wasting Time With Social Media

The web is a flutter with news and panicked updates on the decline of Facebook media reach. They saw organic reach drop 52% in 2016 and engagement for brands drop by over 20% from January to August in 2017. Add to that declarations of “Organic reach on Facebook is dead” from this year (2018) and you can see why anybody who’s not pumping copious amounts of cash into the platform’s paid reach and advertising system is wasting their time.

Click to read more ...

Monday
Feb122018

In The Band: 4 Tips To Having The Best Tour Of Your Music Career

If you’re in a band, you’ve likely dreamt of going on tour. This can be a great time to explore new territories and play for appreciative audiences. However, as fun as a tour can be, you need to take things seriously. A great tour requires plenty of extensive planning. Here are four tips to having the best tour of your music career.

Click to read more ...

Monday
Feb052018

4 Essentials Every Recording Studio Needs To Have In Place

Whether you’re making your own music or setting up shop for others, a recording studio can be an incredible place. It’s in the studio that aspirations can become a reality. However, a studio alone isn’t enough to create a quality recording experience. You need to give it all the necessary amenities. Here are four essentials every recording studio needs to have in place.

Click to read more ...

Monday
Jan292018

Marketing Your Band: 13 Essential Strategies

This post was written by Lisa Occhino and originally appeared on the Bandzoogle Blog

Once you’ve decided that you’re getting pretty serious about this whole music career thing, you know that you have to start putting in the effort to come up with effective band marketing ideas.

But if you haven’t gotten much farther than “make a Facebook fan page and post a bunch of stuff,” don’t worry — we’ve got you covered with 13 essential marketing strategies to add to your list!

Click to read more ...

Monday
Jan152018

Band Marketing: How Your Tour Bus Can Double As An Advertisement

When you’re in a touring band, you want to do everything you can to get word out. There’s no such thing as having too many fans. While you’re out on the road, you can grow your following. Your tour bus is the perfect opportunity to advertise your band. It just requires you to be innovative and creative. Here are four ways your tour bus can double as an advertisement.

Click to read more ...

Thursday
Jan112018

10 Gigging Mis-haps For Your Band To Avoid

It’s show time! There you are, waiting in the wings for what’s shaping up to be one heck of night, and lo and behold, something’s gone wrong. Here’s a few common problems you might face as a gigging band, and how to deal with them as and when they occur.

Click to read more ...