MusicPromoToday Reveals Why Record Labels Still Matter

It’s often the artist dream to get signed by a record label. Artists work tirelessly, perfect their music, hire a digital marketing agency, all to get them noticed by the big labels.

Getting signed is your chance to get the big house, the fancy cars, and the private jets. Unfortunately, if you are indie artist with an indie label, these dreams may be too far away.

While it’s true that independent labels are popping out left and right, and some are even owned by artists, the potential of the big artist dream cannot be conquered without the majors.

What will a label record get you?

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Say “Bye” To The “Buy”

We’ve all seen the ads, spam comments from random accounts, and posts that look oh so tempting to check out or even try. Increase your followers!, Gain more followers! Blah! Blah! Blah!…but of course it comes with a cost…literally. Now, we can’t discredit the supply/demand business savvy that is being used here. These fly by night business pages/companies are aware that people are now desperate to get their follower numbers up. With this in mind, they’ve set up a way to manipulate the social media numbers to create the illusion of a large following. It’s smart, in a way, because when one person sees that an artist has a large number of followers on their page, they tend to check it out to see what the hype is all about. However, at the end of the day, the numbers just don’t add up.

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William's 2 Step Method For Increasing Your Value As A Musician

Is it weird that I love to study Boar’s Head? You know, the sandwich meat company?

Not only is their quality spot on but I LOVE their slogan –

Boar’s Head – Sacrifice Elsewhere

That is dope (Did I mention that I have no life?). But, it’s a testament to our thinking here at HTBAMS.

We would rather pay 2x the price knowing that we get an amazing product, versus saving a few pennies to get the knock-off. It’s just not the same. 

But, what happens when we invest in ourselves?

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Indie Music = REAL Music?

Where can we find quality music today?

It’s a no-brainer that the music industry has DRASTICALLY changed since some of our favorite mainstream artists began. These changes have created a domino effect on how music is made, distributed, marketed, and handled business wise. A lot of our beloved artists who were once signed to major labels have now started their own or joined independent labels. On the other hand, technology changes have had a grand effect on new indie artists who have hopes on getting picked up/signed by major labels OR continue their growth on the independent route

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BRASH! Magazine 2016

BRASH! - A Music Marketing Blog started in 2012. This blog was designed to provide music marketing tips for Independent Artists as well as provide a platform for exposure by giving exclusive interviews and social media promotions. In 2016, BRASH! is ready to expand to the magazine scene but we need your help. In order to bring this to life we are accepting donations to design, create, and develop a Music Marketing Magazine to increase exposure and awareness for quality Indie Artists. Funds raised will be used for staff memebers (writers, graphics artists, events etc.) as well as the development for the magazine’s platform, both online and print.

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Kickstarter "It Has Begun..." Single & CG Music Video

We thought you guys might be interested. It’s a kickstarter created by my family making a song and CG music video called “It Has Begun” Check it out and let us know what you think! Here’s a picture from the project …

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In Wall Speaker Placement, Finding the Optimal Sound Field

Now that you’ve spent money on that 5.1 surround sound, you want to find the perfect place to put those speakers, and because you don’t want to take up any precious floor space, you have chosen to also buy In Wall Speakers. Taking the following five tips into consideration when placing a 5.1 channel speaker system can help you get a great-sounding home theater system experience.

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Fearless Vision Marketing Releases New FEARLESS Website

Entertainment, Music, and Fashion Marketing Company releases the official website to provide its message to potential and existing clients.

(ATLANTA, GA – July 23, 2013) Fearless Vision Marketing (formerly Paina B Music Marketing) is excited to announce the release of its new official website. This marketing company was re-launched back in June 2013, offering marketing services to businesses and visionaries in the Entertainment, Music, and Fashion industries. With eye-catching and bold color schemes and content, this website will introduce potential and current clients to the Fearless Vision brand while providing information on the services offered for Entertainment Marketing, Music Marketing, and Fashion Marketing.

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BRASH! Blog’s new additions

Music Marketing Blog expansions and additions and wants YOU to be involved

(July 16, 2013 – Atlanta, GA) - BRASH! – A Music Marketing Blog is constantly changing to stay innovative and ensuring its readers are getting a great experience with each post. To enhance user experience, BRASH! decided to make some additions to the blog site. The blog will continue its current format of music marketing blogs, PRs, and Artist Spotlight segments. However, new additions will include guest bloggers lending their expertise on music marketing topics, music festival/concert posts, Q & A segments with music industry insiders, and interviews with the monthly Artist Spotlight; instead of a bio/write up about the artist.

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The UK markets MBA for the Music Industry at Henley Business School proves to be a Key Influencer in US Job success

The UK market is known for its influence in music across the world so its no surprise that its world first MBA in the Music Industry also proves to be a real game changer and a positive effect on the US jobs market.

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From Graduate to Professional Musician: How To Kick Start Your Career

Studying music at University level is the ultimate double edged sword. Whilst the prospect of spending three years practising, rehearsing, writing and networking is both exciting and fun, finding employment after graduating is an altogether different prospect.

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2 chainz mixed with Kendrick Lamar

I find it hard to understand why people constantly want to be entertained all the time. One of my former teachers said, “we have enough entertainment for a lifetime.” But the thing is, its not just entertainment, its ignorant entertainment that we choose to be consumed by within the hip-hop world. Before I sound like I’m trying to sound “above that” or “unbothered by that”, I LOVE ignorant entertainment just as much as the next person.

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And the award goes to…….

Celebrating the small wins

All artists want to be recognized for their craft/art. And recognition can come in many forms. The main forms of recognition, that artists often go after, generally falls under the categories of awards, high sales, popular media exposure, and other opportunities/offers within the entertainment industry. However, some artists will not get these on large scales.  If you find yourself in the latter scenario then don’t hesitate to celebrate the small wins/recognitions. Since the world isn’t making a big deal about it….YOU should make a big deal about it. Get people involved and get them to care about what you’ve accomplished. Hey you worked hard to earn it….why not brag about it?!?!

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I'm your #1 Fan....what would you call me?

We’ve all heard of the “Beliebers”, “Barbies”, “Armies”, “Angels”, and “Navies”, if you haven’t, these names represent a musician’s fans/fan club. Have you ever thought about putting a fan club or group together? If not, then maybe you should start. Nothing will get your fans more riled up to come out and support than placing a “brand” on them as well. This will also help you to stand out and continue the awareness for yourself in this industry.

When looking to name the brand of your fans, find something that is creative and that coincides with your image and/or stage name. This will make it easier for media, potential fans, and industry professionals connect you with your fan club/group. Also, look for a logo that is similar to your own (if you have one) to place on merchandise, social media pages, and your website. Start creating the buzz about your group by reaching out to your fans first. Thank them for their support and congratulate them on being the first members of your fan group.

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