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Entries in Fans (70)

Friday
Aug232019

5 Tips For An Indie Band Going On Tour

You’ve got your sticks, picks, and kicks, and it’s time to get on the road to show the world your tricks. Your drummer is jazzed, your guitarist is electrified, and the passion is through the roof. But before you step out your door with your gear in hand, make sure you’ve thought about some key ingredients for tour success.

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Monday
Mar112019

7 Email Marketing Tips For Musicians To Reach Out To Their Fans

Guest post by Nora Mark of Academized and Stateofwriting.

While writing email marketing content might seem like the sort of thing a big business would do, especially if they’re trying to sell you something, there are plenty of benefits a musician such as yourself, or your band can enjoy from running an email list.

With the ability to reach your fans on a one-on-one basis directly into their inbox, the opportunities to further build a community are endless. However, this is only if you get it right! Today, we’re going to share seven need-to-know tips to help you write emails in the best possible way.

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Thursday
Mar072019

Do You Know Who's Reading Your Music Blog?

Guest post by James Shotwell. This article originally appeared on Haulix

Building and retaining your audience begins with understanding who is clicking on your site.

Search the name of virtually any artist or group on social media, and you are bound to find people discussing that act. Opinions on music are a dime a dozen, and when it comes to bands, everyone already knows their value is worth even less that. Young music writers around the globe cut corners on a daily basis to be among the first to cover the latest news about the biggest acts in their area of interest. It doesn’t matter if their site has few to no visitors or if much larger publications beat them to the punch, they want to ensure that their readers learn the latest breaking news directly from them.

But who is the audience for the average blog, and who visits websites for news before scrolling social media?

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Wednesday
Jan022019

Music Show Admission: Sales Management For Your Venue

Performing live at music shows is always such a rush. You play or sing to overjoyed fans and it seems like the rest of the world melts away. But it’s also necessary to think about practical elements such as admission and merchandise sales.

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Sunday
Nov252018

How To Make An Audience Feel Nostalgic Using Music

Guest post by Hunter Farris. This article originally appeared on Soundfly’s Flypaper

Have you ever gone back to your childhood stomping grounds and felt goosebumps from some profound sense of immediate nostalgia? Do you ever get that same feeling watching television or a film?

There’s something magical about a director or composer’s ability to create that poignant sense of looking back or the joy of feeling like a kid again, and the cascade of emotions that come with it, with image and sound. Depending on the project, it might be as simple as a well-arranged descending chord progression, or adding sound designto paint an expressive picture of a particular moment in time shared by many of us in our youth, like a swing set or a wind chime, for example. But there really is no one magical trick that works for all audiences all the time.

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Monday
Nov192018

7 Top Marketing Strategies For Musicians

This guest post by Patrick McGuire originally apeared on the Bandzoogle Blog

For many artists, marketing is somewhat at odds with who they are and what they do. Since music and the act writing songs is often deeply personal and emotional, getting into a music marketing strategy mindset might seem foreign, fake or forced for some musicians.

Sadly, this doesn’t change the fact that it’s never been more difficult for new artists to put their music in front of listeners. Between music streaming platforms and the cheap cost of DIY home recording technology, there’s more music being released now than at any other point in history.

Tens of thousands of new songs are being released each day, and, in many cases, what determines whether each of these songs will go on to find an audience or not depends on how they’re marketed. Not sure how to market your music? Here’s 7 music marketing strategies to get you started:

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Monday
Nov122018

How Eli Lev Created A Fan-Generated Music Video (For Less Than $300)

Ariel here from Cyber PR. For the past year, we have been working on artist development and PR for Washington D.C. based singer-songwriter Eli Lev. Eli has just released a video that makes me so happy when I watch it. It so wonderfully expresses who he is in the world and who he is to his fans, so I wanted  to share it here. Eli and I hope that this video inspires other artists to create crowd sourced videos and social moments to share.

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Tuesday
Oct162018

Why Uploading Your Music Online Doesn’t Get You Tons Of New Fans

Gaining tons of people to hear your music takes more than just uploading it to common music websites. Here is what you should do in addition to this:

The first thing to do is know that there is much more to getting new music fans that just putting your songs on a website online and waiting for people to check them out. This is one of the most frequent methods musicians use, and it isn’t very effective.

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Monday
Aug202018

4 Ways To Draw More Denizens To Your Venue

Running a music venue can be a blast. It can also sometimes be rather anxiety-inducing. Lack of guests can make owners and operators feel nervous. If you’re looking to bring in more guests to your venue, there are several approaches you can test out confidently and easily. Get ready to welcome a hopping and lively venue to the world.

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Thursday
Aug092018

How To Accommodate Fans At An Outdoor Music Festival

Outdoor music festivals can be amazing experiences for people who adore great tunes. If you’re a fan of live music, good energy, and joy, you’re probably a big festival enthusiast. Festival organizers should always go above and beyond to make their guests feel 100 percent comfortable and at ease. They can do so in a handful of different ways, too.

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Wednesday
Jun062018

7 Ways To Engage More Fans On Twitter

Have you checked out the list of 100 most popular musicians on Twitter? Twitter is all about creating a connection with the audience, and that’s exactly why it’s so valuable. 
So how do you do it? What if you’re not as famous as Lady Gaga? She has 78.4 million followers on Twitter at this point, and the level of engagement on her profile is huge. Does this mean you should make peace with the fact that you’re not popular enough to start using Twitter? Absolutely not!
Twitter can be a massive aspect of your personal branding efforts. We’ll suggest 7 ways to engage more audience on this social media platform.

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Wednesday
May092018

How To Use Merch To Engage Your Fans 

Fan engagement and direct-to-fan are hot topics these days because it’s finally come to light that fans are the real gatekeepers in the music business. And by now we should also know that merchandise is one of the surefire ways that artists can make solid money today. Like most other revenue streams for artists, being successful at your merch biz is highly dependent on your fans. The good news is that in addition to being a cash generator, your merch can actually be used as a fan engagement tool. When you’re using your merch to engage your fans, they’ll feel connected to you.  When they feel connected and as if they are part of your journey, they will be likely to buy more. So how exactly can you use merch to engage your fans? Here are five ways:

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Thursday
Jan042018

Everyone Wants To Build Their Fanbase

I ask everyone who joins my email list at HTSR what the single, biggest, most important thing that they are worried about or trying to do when they are making or releasing music, and here’s a selection of responses (these are actual quotes):

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Friday
Dec012017

The Proven Formula For Achieving Music Business Success

You are likely to struggle in your music career when you don’t follow a proven formula for success. Musicians who reach their goals faster than everyone else follow one formula in particular.

The formula successful musicians follow to achieve the highest levels of success is this:

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